Led by former Pixar talent, Toy Talk raises Series A and brings funding to $16 million

Oren Jacob, Executive Producer "Ready, Set, Bag," at NTVL

Toy Talk, the artificial intelligence startup aimed at kids and entertainment and led by former Pixar CTO Oren Jacob, has raised a $12 million Series A funding round led by Charles River Ventures, bringing the company’s total funding so far to $16 million, a company spokeswoman confirmed Friday.

An SEC filing, first noted by Venturebeat, shows that the company recently raised $11.5 million as part of the Series A. The company earlier raised a $4 million seed round that was led by Greylock Partners and included First Round Capital, True Ventures (see disclosure) and a number of angel investors, the Toy Talk spokeswoman confirmed.

Toy Talk, which has been described as “Teddy Ruxpin meets Siri,” recently released a teaser video showing the concept behind the startup, which is still in stealth mode. Speaking at GigaOm’s RoadMap conference this week about the importance of good design in building a message, Jacob said the concept behind the company, launching in 2013, should be clear.

Jacob worked for Pixar on Toy Story, A Bug’s Life, Toy Story 2 and Finding Nemo, and fellow co-founder Martin Reddy, who worked on artificial intelligence at SRI International, also worked at Pixar on films including Finding Nemo, The Incredibles, Cars, Ratatouille, and WALL-E.

Toy Talk is the name of the company – I think it should be pretty obvious what we’re trying to do,” Jacob said at RoadMap.

Disclosure: Toy Talk is backed by True Ventures, a venture capital firm that is an investor in the parent company of this blog, Giga Omni Media. Om Malik, founder of Giga Omni Media, is also a venture partner at True.

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