Comments on: The Pinterest-ization of the e-commerce experience http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/ Thu, 23 May 2013 14:33:33 +0000 hourly 1 http://wordpress.com/ By: Om Malik http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1153169 Wed, 07 Nov 2012 02:53:29 +0000 http://gigaom.com/?p=578507#comment-1153169 Barry

Great points. I do agree that the grid could use some clarity but it serves as a collage-experience. I am with you on the whole topic of top-down scrolling – time to try something new.

]]> By: Barry Enderwick http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1152262 Tue, 06 Nov 2012 18:38:17 +0000 http://gigaom.com/?p=578507#comment-1152262 While I agree visual should be the way to discover going forward (especially since the tablet will overtake the laptop soon), I think the Pinterest grid is a cacophony of information that much better organization is needed to it be more efficient for ecommerce. I’m also curious about the seemingly slavish devotion to top-down scrolling as the default experience for websites and apps.

]]> By: 30 http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1147729 Mon, 05 Nov 2012 13:39:26 +0000 http://gigaom.com/?p=578507#comment-1147729 I guess the success of pinterest should be credited to technologically enhanced display devices like super-sharp tablets and Plasma LED screens ; at affordable price. The images ,colors and sharpness in new generation devices are amazing. Almost true to life or even better. Overall their is shift from verbose web content to visually appealing imagery. The phenomenon is analogous to tectonic shift that internet took when its graduated from text based Gopher protocol to TCP/IP
Pinterest is just one of the by-products of this . In future e-commerce sites may be a grid of HD videos .
Prashant Telang ; CTO transpacific.in

]]> By: Semil Shah http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1143295 Sat, 03 Nov 2012 04:48:50 +0000 http://gigaom.com/?p=578507#comment-1143295 There are so many sites doing this. I asked a Quora question on this and the comments/answers back were crazy. See here, from earlier this summer: http://blog.semilshah.com/2012/07/06/the-pinterestization-of-the-web/

]]> By: smashingtelly http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1139737 Thu, 01 Nov 2012 18:10:44 +0000 http://gigaom.com/?p=578507#comment-1139737 My bet is that grids and feeds have been perfected, but I’m sure there is an opportunity with slideshows – to create a Youtube of stories. By merging the various aspects of screensaver photo albums, presentations (keynote etc.) and gallery sliders from web sites you could allow people to create a new content format that is a creative hybrid of text, video and pictures with the simplicity of blogging.

]]> By: Sharad Verma http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1135140 Wed, 31 Oct 2012 15:57:25 +0000 http://gigaom.com/?p=578507#comment-1135140 This is a great article. I wrote about D-Commerce – which basically posits that all product discovery is moving to visual, self-selected and curated feeds. The web today is optimized for SEO not discovery — too many clicks to see very few products. http://blog.pinfluencer.com/the-rise-of-dcommerce-product-discovery-on-visual-curated-and-self-selected-feeds/

]]> By: Ryan Sit http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1131029 Tue, 30 Oct 2012 20:03:30 +0000 http://gigaom.com/?p=578507#comment-1131029 Another example of this is
http://picclick.com/Antiques/Asian-Antiques/
and listpic before that
http://www.wired.com/techbiz/media/magazine/16-01/ff_scraping

]]> By: msinsheimer http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1130729 Tue, 30 Oct 2012 18:56:36 +0000 http://gigaom.com/?p=578507#comment-1130729 The UI and look and feel is important for any website particularly one retailing merchandize. This is not sufficient of its own of course as there really needs to be a value-added dimension that appeals to consumers. We are excited to launch Flash Purchase with this in mind. Our value add is we empower consumers to create their own deals, join others and share them to gain the benefits of volume pricing not available to our users on an individual basis.

]]> By: Chris Taylor http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1130641 Tue, 30 Oct 2012 18:41:49 +0000 http://gigaom.com/?p=578507#comment-1130641 Very welcome. There are many ways to collaborate and personalize. Social streams are one, and social ‘boards’ are another. Each has their place and value. As we roll out, I’ll let you know what we discover. As with anything that’s on the front edge of innovation, it morphs as it matures and sometimes becomes something unexpected.

]]> By: Victor White http://gigaom.com/2012/10/30/the-pinterest-ization-of-the-e-commerce-experience/#comment-1130465 Tue, 30 Oct 2012 18:08:51 +0000 http://gigaom.com/?p=578507#comment-1130465 Completely agree about Pinterest’s ability to boost ecommerce. One of our clients at Gigya, Indigo Books (the Amazon.com of Canada), saw some pretty stunning referral traffic and engagement increases by connecting to Pinterest: http://www.gigya.com/case-studies/indigo/

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