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	<title>Comments on: 5 ideas to help everyone make the most of big data</title>
	<atom:link href="http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/feed/" rel="self" type="application/rss+xml" />
	<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/</link>
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		<title>By: Brian Gentile</title>
		<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/#comment-1009532</link>
		<dc:creator><![CDATA[Brian Gentile]]></dc:creator>
		<pubDate>Fri, 21 Sep 2012 02:03:45 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=563560#comment-1009532</guid>
		<description><![CDATA[These are all really great points by Derrick. I would also add that in order to be successful with Big Data, domain expertise is necessary. Domain knowledge is the human intelligence that accumulates within a certain practice or process and is necessary to genuinely know which data from all the possible sources is valuable and which is not. This aspect of Big Data is the primary reason why opportunities around Big Data require business unit personnel to lead rather than follow more than every before.]]></description>
		<content:encoded><![CDATA[<p>These are all really great points by Derrick. I would also add that in order to be successful with Big Data, domain expertise is necessary. Domain knowledge is the human intelligence that accumulates within a certain practice or process and is necessary to genuinely know which data from all the possible sources is valuable and which is not. This aspect of Big Data is the primary reason why opportunities around Big Data require business unit personnel to lead rather than follow more than every before.</p>
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		<title>By: curt pearlman</title>
		<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/#comment-1008895</link>
		<dc:creator><![CDATA[curt pearlman]]></dc:creator>
		<pubDate>Thu, 20 Sep 2012 18:24:16 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=563560#comment-1008895</guid>
		<description><![CDATA[&quot;Context adds Value&quot; has been leveraged since the early days of web sites, in the way of savvy merchants providing great content on their site to help give more context and background to the products they&#039;re selling; And to deliver credibility around domain expertise.]]></description>
		<content:encoded><![CDATA[<p>&#8220;Context adds Value&#8221; has been leveraged since the early days of web sites, in the way of savvy merchants providing great content on their site to help give more context and background to the products they&#8217;re selling; And to deliver credibility around domain expertise.</p>
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		<title>By: Statspotting</title>
		<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/#comment-1005832</link>
		<dc:creator><![CDATA[Statspotting]]></dc:creator>
		<pubDate>Wed, 19 Sep 2012 13:39:42 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=563560#comment-1005832</guid>
		<description><![CDATA[Well, one comforting thought is that everyone is new to this game - imagine this - 9o percent of the worlds big data got created in the last 2 years

http://statspotting.com/2012/09/big-data-stats-90-of-the-worlds-data-created-in-the-last-two-years/]]></description>
		<content:encoded><![CDATA[<p>Well, one comforting thought is that everyone is new to this game &#8211; imagine this &#8211; 9o percent of the worlds big data got created in the last 2 years</p>
<p><a href="http://statspotting.com/2012/09/big-data-stats-90-of-the-worlds-data-created-in-the-last-two-years/" rel="nofollow">http://statspotting.com/2012/09/big-data-stats-90-of-the-worlds-data-created-in-the-last-two-years/</a></p>
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		<title>By: Ras T.</title>
		<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/#comment-1005756</link>
		<dc:creator><![CDATA[Ras T.]]></dc:creator>
		<pubDate>Wed, 19 Sep 2012 13:17:24 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=563560#comment-1005756</guid>
		<description><![CDATA[Sounds more to me like; SOMETIMES or more often, we need to let the data interpret itself to us and succumb to its significance; rather than force our significance on the data.]]></description>
		<content:encoded><![CDATA[<p>Sounds more to me like; SOMETIMES or more often, we need to let the data interpret itself to us and succumb to its significance; rather than force our significance on the data.</p>
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		<title>By: Fehmida Malik</title>
		<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/#comment-1004947</link>
		<dc:creator><![CDATA[Fehmida Malik]]></dc:creator>
		<pubDate>Wed, 19 Sep 2012 03:21:27 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=563560#comment-1004947</guid>
		<description><![CDATA[Developing matrices as you sift through this data trying to connect the dots will be the real benchmark of success.]]></description>
		<content:encoded><![CDATA[<p>Developing matrices as you sift through this data trying to connect the dots will be the real benchmark of success.</p>
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		<title>By: David Mytton</title>
		<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/#comment-1004314</link>
		<dc:creator><![CDATA[David Mytton]]></dc:creator>
		<pubDate>Tue, 18 Sep 2012 19:43:07 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=563560#comment-1004314</guid>
		<description><![CDATA[Seems like a common theme is connecting two events, with one of them being something you want to track. This could be connecting feature usage with internal resourcing decisions or connecting a completed transaction with a chargeback, indicating fraud. The closer these events the easier it is to get some insight; so connecting a search all the way through to a purchase is a lot more difficult than linking certain transaction characteristics with fraudulent activity.]]></description>
		<content:encoded><![CDATA[<p>Seems like a common theme is connecting two events, with one of them being something you want to track. This could be connecting feature usage with internal resourcing decisions or connecting a completed transaction with a chargeback, indicating fraud. The closer these events the easier it is to get some insight; so connecting a search all the way through to a purchase is a lot more difficult than linking certain transaction characteristics with fraudulent activity.</p>
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		<title>By: Kristine Arndt</title>
		<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/#comment-1003500</link>
		<dc:creator><![CDATA[Kristine Arndt]]></dc:creator>
		<pubDate>Tue, 18 Sep 2012 14:51:48 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=563560#comment-1003500</guid>
		<description><![CDATA[I love the concept of &quot;making lemonade from the lemons that are your data&quot;.]]></description>
		<content:encoded><![CDATA[<p>I love the concept of &#8220;making lemonade from the lemons that are your data&#8221;.</p>
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		<title>By: Kelly Prewett</title>
		<link>http://gigaom.com/2012/09/17/5-ideas-to-help-everyone-make-the-most-of-big-data/#comment-1003435</link>
		<dc:creator><![CDATA[Kelly Prewett]]></dc:creator>
		<pubDate>Tue, 18 Sep 2012 14:24:06 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=563560#comment-1003435</guid>
		<description><![CDATA[Fascinating subject. I am going to think about the phrase &quot;sometimes it&#039;s more important to know what to kill.&quot; Realization of how to ask a question is critical to finding an answer.]]></description>
		<content:encoded><![CDATA[<p>Fascinating subject. I am going to think about the phrase &#8220;sometimes it&#8217;s more important to know what to kill.&#8221; Realization of how to ask a question is critical to finding an answer.</p>
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