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Summary:

With the Model S launch in its rear view window, electric car maker Tesla is on its way to becoming a full fledged auto maker, and according to a report Tesla is thinking about one day developing an electric pickup truck.

Tesla head designer Franz Von Holzhausen

Tesla head designer Franz Von Holzhausen

With the Model S launch in its rear-view window, electric car maker Tesla is on its way to becoming a full-fledged auto maker. And according to an interview with Autocar (via Autoblog Green), Tesla is thinking about one day developing a pickup truck.

Tesla head designer Franz von Holzhausen tells the outlet:

“There will be a time and place for us to develop something around a pickup. That’s a market for which the torque of an electric motor would be ideally suited.”

Tesla has long imagined a full line of electric cars, including its high-end Roadster, its Model S sedan, the cross-over SUV/minivan the Model X, and a $30,000 mainstream electric car. Now that Tesla is meeting some of those milestones, it makes sense to start envisioning the roadmap even further in the future.

Who wants a Tesla pickup truck?

Here’s an older interview with von Holzhausen about the design of the Model S (jump to the half way point to see Franz):

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  1. Lucian Armasu Monday, July 16, 2012

    I hope they continue their strategy of cutting the price in half for their new models every 3 years. The Roadster was $120,000 or so in 2009, the Model S is $60,000 in 2012, and BlueStar will be $30,000 in 2015.

    At this rate, I hope they make a $15,000 one by 2020. Then it’s when Tesla’s cars, and all-electric cars in general, will truly become mainstream and for the mass-market. Hopefully the electricity charging infrastructure will also be ready by then in most places.

  2. I was going to vote for a 300 mile range, then remembered that my ’99 dodge ram 4×4 doesn’t even get that with 35 gallons in the tank….

    So give me a 240 mile range, or even 200… and I’m there.

  3. Commercial use is a great application of EVs. Lot’s of short haul, and as Tesla said; the low end torque of an EV is a boon to heavy load use. Note that almost no heavy construction equipment uses direct drive from the diesel engine.

  4. extended range = honda generator and a fuel can strapped on to the bed!

  5. I don’t think truck buyers generally buy for technology. They buy for reliability and toughness. If they convince allison to make the transmission, and get the running gear from GMC, then..maybe.

  6. I think that there would be a lot of people interested in the Tesla pickup truck. However it would really need to deliver a lot of torque and horsepower for it to be suitable to have a bed full of supplies, hay, equipment and whatever else trucks are used for and still maintain at least 60 mpr.

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