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	<title>Comments on: Google hopes AdWords + AdMob can solve the mobile monetization gap</title>
	<atom:link href="http://gigaom.com/2012/06/07/google-hopes-adwords-admob-can-solve-the-mobile-monetization-gap/feed/" rel="self" type="application/rss+xml" />
	<link>http://gigaom.com/2012/06/07/google-hopes-adwords-admob-can-solve-the-mobile-monetization-gap/</link>
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		<title>By: Jason Nethercott</title>
		<link>http://gigaom.com/2012/06/07/google-hopes-adwords-admob-can-solve-the-mobile-monetization-gap/#comment-853805</link>
		<dc:creator><![CDATA[Jason Nethercott]]></dc:creator>
		<pubDate>Tue, 19 Jun 2012 02:36:19 +0000</pubDate>
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		<description><![CDATA[It&#039;s certainly worth considering now that Smartphone penetration is so deep and based on some of the evidence coming from Mary Meeker and others. I guess the key thing is developing a good mobile strategy and irresistible offer that resonates with mobile users and moves them to action. I&#039;m looking forward to doing some mobile ad testing in my AdWords account over the next few months - it should be interesting.
Cheer - Jason Nethercott]]></description>
		<content:encoded><![CDATA[<p>It&#8217;s certainly worth considering now that Smartphone penetration is so deep and based on some of the evidence coming from Mary Meeker and others. I guess the key thing is developing a good mobile strategy and irresistible offer that resonates with mobile users and moves them to action. I&#8217;m looking forward to doing some mobile ad testing in my AdWords account over the next few months &#8211; it should be interesting.<br />
Cheer &#8211; Jason Nethercott</p>
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		<title>By: Sandy</title>
		<link>http://gigaom.com/2012/06/07/google-hopes-adwords-admob-can-solve-the-mobile-monetization-gap/#comment-849257</link>
		<dc:creator><![CDATA[Sandy]]></dc:creator>
		<pubDate>Thu, 07 Jun 2012 18:10:52 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=529918#comment-849257</guid>
		<description><![CDATA[Nice post, got link from twitter]]></description>
		<content:encoded><![CDATA[<p>Nice post, got link from twitter</p>
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