This weekly feature tells the backstory of how one e-book became a bestseller, and highlights bestselling titles that are selling more copies in digital than in print.
This week’s featured title: “Bared to You” by Sylvia Day. It’s #20 on the New York Times e-book bestsellers list this week and
What it’s about: The first in a trilogy, this erotic novel tells the story of a recent college grad, Eva, who meets billionaire businessman Gideon.
How it became a bestseller: Day self-published “Bared to You” on April 3, 2012. The book immediately invited comparisons to “50 Shades of Grey,” the originally self-published erotic trilogy that Random House’s Vintage acquired for seven figures in March and that has now sold over 10 million copies. Jane Litte, who runs the romance blog “Dear Author,” writes that “if I were to recommend any book today to readers who enjoyed 50 Shades and was looking for another book like it, this would be the first one I would offer. However, Bared to You is far better written with much hotter sex scenes.”
Like “Fifty Shades of Grey,” “Bared to You” has now found a traditional publisher: Penguin’s Berkley imprint snapped it up this month and has already released the e-book with a new, “50 Shades of Grey”-esque cover. (That’s Day’s original cover on the left and Penguin’s cover on the right.) Penguin will release a paperback edition on June 6. (Day writes a bit more about the Penguin acquisition here, and notes that Penguin’s ability to get the paperback into bricks-and-mortar bookstores was one of the main reasons she signed up with them.)
New York Times bestseller list, week of 6/3/12
Here are the titles in the top-35 that appear on the e-book bestseller list, but not on the print bestseller list (click the link to expand the chart).
USA Today bestseller list, week of 5/24/12
USA Today includes all formats and genres in one list and notes which format of a book sold best. Here are the titles in the top-35 where e-books outsold print (click the link to expand the chart).