I’d love to hear the specific examples from Intuit of the most successful big data based wins for mint.com customers. I don’t think the “save by switching” I’ve seen appear to be big data driven, but benefits based on external factors like credit card rewards and affiliations.

I have two Mint accounts, one Canadian and now one American, as we’ve recently used to the US.

The Canadian one has helped with some relevant large amount alerts, but there is no big data or even smarts needed there, just simple automated alerts.

The budgeted alerts continue to be far more noise than signal — example almost alternating months depending on how many days are were in the month to seems, I receive alerts that my bi-weekly mortgage payments have resulted in “Unusual Spending on Mortgage & Rent”.

Now, as I start the US account I’m drowning in Unusual Spending alerts.

Back to my Canadian account which I’ve had much longer. The “save by switching” are few and have always seems out right bad advice for the same few products. Intuit has not taken the time to analysis the small pool of Canadian credit cards.

I can’t remember why now, but the graphing didn’t actually show me the information I was most interested in so I stopped using it.

Another thing I don’t get is the frequency of wanting updated credit rating? Is this because of affiliation with the consumer credit companies? With my net worth, I can’t justify the monthly fees, so I get it once a year for free. I’d actually love to see Mint.com get smart enough to provide it’s own rating of me — that is what it sounds like Nora Denzel is promising

I also have to ask does Mint make printer recommendations to help Nora with her frustrations? — now that would require forensics and intense data analysis.

Don’t get me wrong, Mint is an essential service for me (that I would pay for), but almost exclusively for the simple ability to search for transaction across my accounts, and the confidence that I have my records going back longer than six months.

Thanks for the sparking my memories and thoughts Derrick! I love your cloud reporting and insights!