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	<title>Comments on: Tools for the future of work: Salesforce bets on social</title>
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	<link>http://gigaom.com/2012/03/14/tools-for-the-future-of-work-salesforce-bets-on-social/</link>
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		<title>By: Suzanne Martin</title>
		<link>http://gigaom.com/2012/03/14/tools-for-the-future-of-work-salesforce-bets-on-social/#comment-820063</link>
		<dc:creator><![CDATA[Suzanne Martin]]></dc:creator>
		<pubDate>Fri, 16 Mar 2012 02:41:02 +0000</pubDate>
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		<description><![CDATA[Great treatise on the social transformation underway.  As with evolution, it is not linear and a bit messy...think Darwin - adaptability key to survival. While we are still figuring out how to move from ad hoc application of social tools to running a holistic social business, the fact is the value is there for the taking.  Competitive advantage will go to those that take the lead, the risk and share the benefits with customers and partners.]]></description>
		<content:encoded><![CDATA[<p>Great treatise on the social transformation underway.  As with evolution, it is not linear and a bit messy&#8230;think Darwin &#8211; adaptability key to survival. While we are still figuring out how to move from ad hoc application of social tools to running a holistic social business, the fact is the value is there for the taking.  Competitive advantage will go to those that take the lead, the risk and share the benefits with customers and partners.</p>
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		<title>By: Michael Weir</title>
		<link>http://gigaom.com/2012/03/14/tools-for-the-future-of-work-salesforce-bets-on-social/#comment-819598</link>
		<dc:creator><![CDATA[Michael Weir]]></dc:creator>
		<pubDate>Thu, 15 Mar 2012 02:13:50 +0000</pubDate>
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		<description><![CDATA[Totally on the money! The winds of change are blowing from many sources. Social means getting work done, now more than ever.]]></description>
		<content:encoded><![CDATA[<p>Totally on the money! The winds of change are blowing from many sources. Social means getting work done, now more than ever.</p>
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		<title>By: Shankar Saikia</title>
		<link>http://gigaom.com/2012/03/14/tools-for-the-future-of-work-salesforce-bets-on-social/#comment-819360</link>
		<dc:creator><![CDATA[Shankar Saikia]]></dc:creator>
		<pubDate>Wed, 14 Mar 2012 15:32:34 +0000</pubDate>
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		<description><![CDATA[AGREED - SOCIAL MAKES US MORE PRODUCTIVE, EFFICIENT

I complete agree with John Wookey&#039;s views. My consulting team and my clients use a social collaboration tool that has made us significantly more productive, efficient and effective. Social aspects such as sharing, real-time, authenticity, conversations, &quot;Liking&quot; etc. reflect fundamental human values from psychological and sociological perspectives.]]></description>
		<content:encoded><![CDATA[<p>AGREED &#8211; SOCIAL MAKES US MORE PRODUCTIVE, EFFICIENT</p>
<p>I complete agree with John Wookey&#8217;s views. My consulting team and my clients use a social collaboration tool that has made us significantly more productive, efficient and effective. Social aspects such as sharing, real-time, authenticity, conversations, &#8220;Liking&#8221; etc. reflect fundamental human values from psychological and sociological perspectives.</p>
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