Summary:

There are lots of events that enjoy near-universal attention from both the media and the general public: the Super Bowl, the World Cup, and…

Apple iPad event 2012
photo: GigaOm / Om Malik

There are lots of events that enjoy near-universal attention from both the media and the general public: the Super Bowl, the World Cup, and last year’s royal wedding, to name a few. But there’s only one kind of event that brings the most sophisticated live web-publishing tools to their knees: an Apple (NSDQ: AAPL) event.

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