http://gigaom.com/2012/03/06/and-the-great-big-future-of-advertising-is-a-tupperware-party/ Tue, 21 May 2013 14:46:09 +0000 hourly 1 http://wordpress.com/ http://gigaom.com/2012/03/06/and-the-great-big-future-of-advertising-is-a-tupperware-party/#comment-816309 Tue, 06 Mar 2012 22:41:48 +0000 http://gigaom.com/?p=494807#comment-816309 … perhaps with a slick eletronica soundtrack :) In all seriousness, I think of the idea that in the attention economy a better way to get people to buy your stuff is to make stuff worth buying. The beauty of the web and a connected society is your fans can spread the word much further and more rapidly. Perhaps that naive of me.

]]> http://gigaom.com/2012/03/06/and-the-great-big-future-of-advertising-is-a-tupperware-party/#comment-816299 Tue, 06 Mar 2012 21:36:39 +0000 http://gigaom.com/?p=494807#comment-816299 So the ideal form of advertising is compelling but unobtrusive creative next to high-quality, professionally produced original editorial content?

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