http://gigaom.com/2012/03/06/amex-lets-twitter-users-turn-tweets-into-coupons/ Fri, 24 May 2013 15:29:09 +0000 hourly 1 http://wordpress.com/ http://gigaom.com/2012/03/06/amex-lets-twitter-users-turn-tweets-into-coupons/#comment-816547 Wed, 07 Mar 2012 15:47:25 +0000 http://gigaom.com/?p=495071#comment-816547 yeah, this is a smart move by Amex. the Foursquare and Facebook integration was good but tweeting may be easier for users and more viral for merchants.

]]> http://gigaom.com/2012/03/06/amex-lets-twitter-users-turn-tweets-into-coupons/#comment-816539 Wed, 07 Mar 2012 15:36:29 +0000 http://gigaom.com/?p=495071#comment-816539 Reblogged this on quickgamer88.

]]> http://gigaom.com/2012/03/06/amex-lets-twitter-users-turn-tweets-into-coupons/#comment-816533 Wed, 07 Mar 2012 15:22:47 +0000 http://gigaom.com/?p=495071#comment-816533 This is an excellent example of a good business model for Amex. They are doing this on foursquare as well and there they link checkins to discounts. This motivates users to announce that they are at the location which then reinforces buzz.

]]> http://gigaom.com/2012/03/06/amex-lets-twitter-users-turn-tweets-into-coupons/#comment-816499 Wed, 07 Mar 2012 13:13:53 +0000 http://gigaom.com/?p=495071#comment-816499 It also gives American Express some much needed social media coverage… win win

]]> http://gigaom.com/2012/03/06/amex-lets-twitter-users-turn-tweets-into-coupons/#comment-816437 Wed, 07 Mar 2012 07:50:35 +0000 http://gigaom.com/?p=495071#comment-816437 Reblogged this on indhulsheena.

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