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Summary:

The price of a monthly wireless data is going up at AT&T (NYSE: T), but the company is also throwing its customers a bone by increasing the…

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photo: Shutterstock / SERHAT AKAVCI

The price of a monthly wireless data is going up at AT&T (NYSE: T), but the company is also throwing its customers a bone by increasing the ceiling of those plans. The carrier’s three basic smartphone data plans will all increase by $5 a month starting on Sunday along with an increase in the amount of data that one can consume before kicking in the dreaded overage charges.

AT&T announced the changes Wednesday, and they’re as follows: New AT&T customers will have the choice of three data plans: 300MB of data for $20 a month, 3GB of data for $30 a month, and 5GB of data for $50 a month. Those are $5-a-month increases in the monthly rates but an increase of 100MB for the low-end plan and an increase of 1GB for the other two plans.

So you’ll actually be paying less per byte, which could entice some current customers to switch plans (although they won’t be forced to change their existing plans). As of early 2011, the average smartphone user consumed 435MB of data according to Nielsen, although that number is sure to be larger by now and will continue to increase over the next several years.

  1. Oh I get it, we sign a contract for 2 years and att can raise their data prices whenever they want. What the F***!
    I was told by a wireless representative that I would be charged the early termination fee if I canceled.  I protested and suggested that maybe they were exposing themselves to a class action suit.  Att just lost 7 billion in breakup fees to T-mobile.  Now I guess we the customers get to pay for that mistake.
     

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