How about they start a show/movie on wireless all the while in parallel start downloading after a set-point the rest of the show via satellite, keeps data usage on wireless to a “few” minutes, while using “cheap” satellite for live sports and downloads. How many multiplexed channels can one cram into today’s satellite?

In other words if there is a technical feasibility I would expect Apple to play in that field. Neither Wireless nor Satellite nor wired can provide the data capacity in the near future,specially in the US, to disintegrate cable programming including sports. But Apple knows a thing or two about integration of different technologies and not to think along the same old straight line.