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Summary:

Forrester CEO George Colony reignited a minor firestorm recently by saying “the web is dead” and the app ecosystem is replacing it. Others, however, argue that the open web has benefits that apps do not have, and that losing these features would have serious consequences.

George Colony, the chairman and CEO of Forrester Research, re-ignited a minor firestorm recently, with a presentation at the LeWeb conference in which he argued that the web is dead, and being replaced by the app economy — with mobile and smartphone apps that leverage the cloud or other services rather than the open web. That sparked some strong responses from longtime open-web advocates such as RSS pioneer Dave Winer, who argued that apps are not the future, and others who compared them to the “interactive” CD-ROMS of the 1990s. Do apps necessarily mean the death of the web, and if so doesn’t that mean we are losing something important?

Colony (whose presentation is here and slides are here) argued that the “app Internet” is the future in part because of the continuing increase in computing power — both in the cloud, where giant server farms store and process our data, and in the devices we hold in our hands (in the 1990s, according to Forrester, the iPad2 would have been one of the most powerful computers in the world). But bandwidth hasn’t kept up with these changes, said Colony, and therefore the web as we know it has to give way to a world of apps that process and display the data coming from services in the cloud.

Closed systems are great if you own the platform

This may sound like a great world if you are an app developer — or if you are a key part of the app economy the way that Apple and other platform providers such as Facebook and Google are. Apps are useful because they allow you to control the experience your users have down to the tiniest detail, and also because they give you a channel with which to offer them things they might pay for, whether that’s the app itself or the content or service you get through it (games, reviews, newspaper content, etc.). If you are Facebook, you get a direct channel to the players of those Zynga games or the social-reading apps that media companies have launched.

But not everyone thinks this is a great world to live in: Winer, for example, says this app ecosystem is like a series of disconnected silos of information — silos that work only with a specific service or platform, and that in many cases can’t even link to other apps or to content outside their own silo. As Winer put it:

[I]f I can’t link in and out of your world, it’s not even close to a replacement for the web. It would be as silly as saying that you don’t need oceans because you have a bathtub. How nice your bathtub is. Try building a continent around it.

Web veteran John Battelle of Federated Media made a similar argument in his response to Colony, saying the app ecosystem has benefits, but that it still doesn’t offer most of the things that he associates with the open web — and if the “app Internet” replaces the web but doesn’t develop those features, then as far as he is concerned the web might as well be dead. Like Winer, the Federated Media founder said that the most important of those features is the fact that the web is based on open standards, so websites can easily interoperate and exchange data. Apps, by contrast, are walled gardens that can only talk to each other if the platform owner allows it.

Is the web dead, or is it just evolving?

As Winer noted in his post, this theme has come up before — and will likely come up again. The last time it reared its head was last year, when Wired magazine ran a cover story arguing that the “web is dead” and the app economy is taking over (although it used a somewhat misleading graph of web traffic to make this argument). Among the responses to the issues raised in the story was one from the web’s creator, Sir Tim Berners-Lee, who argued that this trend was something fundamentally negative, since it gave platform companies like Apple and Google control over their walled gardens in a way that was bad for the internet as a whole and likely for society as well.

As some have pointed out, to a certain extent the debate over the web vs. the app ecosystem is a debate over terminology. After all, many apps are simply dedicated web browsers that use web-based standards and technologies to display and manage data — and there’s no question that some apps do this in a way that adds a lot of value for users. Games, for example, can do much more within a native app than they could with HTML5, and so can apps that use a device’s camera or other built-in features — such as Path, which is one of the most beautifully designed apps I’ve ever used.

Some, including startup advisor and investor Dave McClure of 500Startups, say there doesn’t have to be a dichotomy between apps and the web, and that apps which can link and exchange information across different services or devices are possible — even if there aren’t many of them right now. Apps don’t have to be walled garden-style silos like the CD-ROMs of the late 1990s, as Scott Hanselman referred to them in a post responding to Colony’s presentation. Social-web consultant Stowe Boyd argues that we need a different paradigm that goes beyond either the browser-based web or the simple nature of apps, and that the app ecosystem we have now is (or should be) just a transition phase.

Ideally, we will wind up with a world that combines the best of apps and the best features of the web — the openness, the lack of proprietary standards and gatekeeper-style platform owners. Perhaps somewhere out there, startup founders and developers are working on just that kind of solution. Like Battelle and Winer, I hope we can get there.

Post and thumbnail photos courtesy of Flickr users Jason L. Parks and Fabio Venni

  1. new from me at GigaOM — “Apps vs. the web: Are they enemies or allies?” http://t.co/WzQYIfmN

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  2. Apps vs. the web: Are they enemies or allies? http://t.co/H2W4HYsQ

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  3. Apps vs. the web: Are they enemies or allies? http://t.co/F5p2ZPmq

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  4. Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  5. Apps vs. the web: Are they enemies or allies? http://t.co/IBqHD0Fo

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  6. Apps vs. the web: Are they enemies or allies? http://t.co/fSUphMZh

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  7. Apps vs. the web: Are they enemies or allies? http://t.co/IsXEEPfh

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  8. Apps vs. the web: Are they enemies or allies? http://t.co/zeac7Gbr

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  9. Apps vs. the web: Are they enemies or allies? http://t.co/6zcyxPdb

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  10. Apps vs. the web: Are they enemies or allies? http://t.co/NPiKrJho

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  11. [DocDocc] Apps vs. the web: Are they enemies or allies? http://t.co/RLf3AV5G via gigaOM

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  12. Apps vs. the web: Are they enemies or allies? http://t.co/J2kva221 @amarchugg #news

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  13. Apps vs. the web: Are they enemies or allies? http://t.co/EiRNScYF @amarchugg #news

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  14. Apps vs. the web: Are they enemies or allies? http://t.co/AYENEqdb

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  15. Apps vs. the web: Are they enemies or allies? http://t.co/C1F9CqxZ

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  16. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  17. Apps vs. the web: Are they enemies or allies? http://t.co/sGAGDzIG #marketing #business #success #biztips

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  18. Apps vs. the web: Are they enemies or allies? http://t.co/6BTmfuze via Mathew Ingram

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  19. Apps vs. the web: Are they enemies or allies? http://t.co/CV3LUowo

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  20. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  21. Apps vs. the web: Are they enemies or allies? – http://t.co/6rw6xO0Y

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  22. @JohnBattelle – Apps vs. the web: Are they enemies or allies? http://t.co/SecsBMIa

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  23. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/0PXL8ZrQ

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  24. Apps vs. the web: Are they enemies or allies? http://t.co/KxuiDR2C #BYOD

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  25. Apps vs. the web: Are they enemies or allies? http://t.co/fO8CfHo9

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  26. Apps vs. the web: Are they enemies or allies? http://t.co/0N1vncNr #BYOD

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  27. I don’t see how Apps are in any way the future. Technology will get freer and freer and less proprietary moving into the future, and as technology continues to evolve, the need for native hardware to run services and applications will fade out. Very, very soon kids will be playing massively-multiplayer 3D games that are web apps, integrated seamlessly with e-commerce support websites and social networks — oh and accessible from any device.

    The future of the web is about user experience — first and foremost. Users will use an app if it is a better experience than a website, but it’s much easier (and more efficient) to use open technologies that are not device- or hardware-specific. The fact is, as we get more and more devices; as our web gets more and more accessible and diverse, our favorite products and services must — MUST — be just as accessible. Only a free and open web can facilitate this.

    I view apps on the same level as I view Flash or other native plugins.

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    1. Thanks, Benny — that’s a good comparison. Appreciate the comment.

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  28. My thesis: Appropriate UX along with Unix style dumb pipe orchestration mechanisms (intents, urls) can be used to bridge app silos. More here: http://joegaffey.blogspot.com/2011/11/importance-of-unix-philosophy-in-modern.html

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    1. Thanks for the link, Joe.

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  29. “Apps vs. the web: Are they enemies or allies?” — Tech News and Analysis – http://t.co/Biinl9e9

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  30. Apps vs. the web: Are they enemies or allies? http://t.co/jSwM3AXk

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  31. [GigaOM] Apps vs. the web: Are they enemies or allies?:
    George Colony, the chairman and CEO of Forrester Resear… http://t.co/hmVuysK3

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  32. Apps vs. the web: Are they enemies or allies? http://t.co/nL4cq1CT

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  33. Apps vs. the web: Are they enemies or allies?: George Colony, the chairman and CEO of… http://t.co/PRym9ma3

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  34. 「Webは死んだ」再議論。後読み Apps vs. the web: Are they enemies or allies? http://t.co/X5IByofg @Gigaom

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  35. The ability to extend web apps into a cross-platform mobile environment already exists. IMHO, the app-for-that mentality is NOT a sustainable long-term business model for anyone but Apple. The developers are already complaining about lack of revenues and the extraordinary cost that they pay-to-play in the app store. We are approaching a BILLION apps in the combined app eco-system, yet the “average” user uses 7 apps on their smartphone. Do the math. NOT enough users…

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    1. Good point — I certainly only use that many apps on my phone, and yet I have downloaded hundreds. Thanks for the comment.

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    2. Billion? More like a million I think (iOS+android+symbian+winmo).

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  36. Apps vs. the web: Are they enemies or allies? http://t.co/yizSkdGA

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  37. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  38. Apps vs. the web: Are they enemies or allies?: The last time it reared its head was last year, when Wired magazi… http://t.co/Pu8H9Qee

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  39. # Apps vs. the web: Are they enemies or allies?: The last time it reared its head was last year, when Wired maga… http://t.co/Q0V0vXyw

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  40. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/OdWQysZm

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  41. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/On2Z2U1u

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  42. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/m7hQenph

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  43. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/brRrG24d

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  44. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/v1CAIzDp

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  45. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/TymKwnZA

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  46. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/V9beCW8u

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  47. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/mxgDfNoh

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  48. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/i5IhP8rn

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  49. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/rHEmESdI

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  50. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/Qzn9TXSJ

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  51. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/dplQGTg7

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  52. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/6WKBfuoF

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  53. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/oWXJeAqU

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  54. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/qW4DNAkz

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  55. Apps vs. the web: Are they enemies or allies?: The last time it reared its head was last year, when Wired magazi… http://t.co/j84tIadE

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  56. Apps vs. the web: Are they enemies or allies? http://t.co/7jPUm7aE

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  57. Apps vs. the web: Are they enemies or allies? http://t.co/o1tQIqHY

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  58. Web is dead? RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/OThb9edU

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  59. Love the idea of mobile and web working together…. good read on the subject. http://t.co/HkF62mmA #mobile

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  60. [478] Apps vs. the web: Are they enemies or allies?
    http://t.co/EeBNUILg

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  61. Apps vs. the web: Are they enemies or allies? http://t.co/GlKoO7rX

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  62. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  63. Apps vs. the web: Are they enemies or allies?: Forrester CEO George Colony reignited a minor firestorm recently … http://t.co/A3v6WNYL

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  64. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  65. Apps vs. the web: Are they enemies or allies? – http://t.co/rloHb8Jq http://t.co/Ggzm1n5Z #App #Apps

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  66. Great food for thought – Apps vs. the web: Are they enemies or allies? – @gigaom http://t.co/tpb7WOBd #in

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  67. RT @mathewi: new from me at GigaOM — “Apps vs. the web: Are they enemies or allies?” http://t.co/WzQYIfmN

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  68. Apps vs. the web: Are they enemies or allies? http://t.co/L843DhXy

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  69. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/NY7dRhmo

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  70. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  71. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  72. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/k4aWyRtU

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  73. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  74. 앱과 웹은 경쟁상대인가, 협력 상대인가? 기가옴의 기사. http://t.co/spJ7NkI2

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  75. Apps vs. the web: Are they enemies or allies? @mathewi http://t.co/BhMAIFt2

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  76. RT @kfitchard: Apps vs. the web: Are they enemies or allies? @mathewi http://t.co/BhMAIFt2

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  77. Apps vs. the web: Are they enemies or allies? http://t.co/A8fLB3mY

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  78. Apps vs. the web: Are they enemies or allies? http://t.co/rlF83gM1

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  79. IMO HTML5 will be a game changer in this battle | Apps vs. the web: Are they enemies or allies? — http://t.co/nZ0S83G2

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  80. RT @DeLuCa: Apps vs. the web: Are they enemies or allies? http://t.co/A8fLB3mY

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  81. Like the moron who said facebook was his OS, others say the web is dead… http://t.co/LmxQuYiM

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  82. Apps vs. the web: Are they enemies or allies?:
    George Colony, the chairman and CEO of Forrester Research, re-ig… http://t.co/BOX4d8QL

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  83. Apps vs. the web: Are they enemies or allies?:
    George Colony, the chairman and CEO of Forrester Res… http://t.co/IkQqgKpd Via. GigaOM

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  84. Apps vs. the web: Are they enemies or allies?: The last time it reared its head was last year, when Wired magazi… http://t.co/QfMbmlQu

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  85. RT @mathewi: new from me at GigaOM — “Apps vs. the web: Are they enemies or allies?” http://t.co/WzQYIfmN

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  86. Apps vs. the web: Are they enemies or allies? http://t.co/PPpCefX4 #yam

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  87. Apps vs. the web: Are they enemies or allies? http://t.co/i3hx9hnf

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  88. Apps vs. the web: Are they enemies or allies? http://t.co/s311IoRR

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  89. Apps vs. the web: Are they enemies or allies? http://t.co/v3WJDxEp

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  90. Apps vs. the web: Are they enemies or allies? http://t.co/dGvCoAse

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  91. RT @GigaOm: Apps vs. the web: Are they enemies or allies? http://t.co/L7Bmdb3o

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  92. Apps vs. the web: Are they enemies or allies? http://t.co/LXwWar8P

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  93. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/3rJ90jAh

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  94. Apps vs. the web: Are they enemies or allies? http://t.co/jBntk6mI

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  95. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/YWmT9rKQ

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  96. Apps vs. the web: Are they enemies or allies? http://t.co/NkL3c8Wn

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  97. Apps vs. the web: Are they enemies or allies? http://t.co/F6D3novB

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  98. Apps vs. the web: Are they enemies or allies? – Forrester CEO George Colony reignited a minor firestorm recently by … http://t.co/zmcQnauV

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  99. “Apps vs. the web: Are they enemies or allies? [Company News]” – http://t.co/fag4C3xA – shared from @Taptu

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  100. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  101. Apps vs. the web: Are they enemies or allies? – Cool article http://t.co/950RYxGX

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  102. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  103. “Apps vs. the web: Are they enemies or allies?” http://t.co/jTyeUiSH

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  104. “@mathewi: “Apps vs. the web: Are they enemies or allies?” http://t.co/gURj2qul” the web will never die. And if it did not to apps.

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  105. Apps vs. the web: Are they enemies or allies? http://t.co/YE1xZ4r2 #Apple #Apps

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  106. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/tsZp0hmq

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  107. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  108. RT @utollwi: Apps vs. the web: Are they enemies or allies? http://t.co/JmO9IthE – gr8, must read

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  109. Mobile web is a future and apps are like CD-ROMs; Another “Apps vs. the web”: http://t.co/IvCtWxhk

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  110. Are apps compatible with the web? Will the ever get along? http://t.co/kH7Bv93I

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  111. Have we forgot the silo of AOL in the 90’s too? I feel this is the direction that social media based apps and websites are taking us… A join us or be gone type environment. Play in my playground, I’ll share my data to seem nice, however, I really want your data to benefit me….

    Just sayin….

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  112. Apps vs. the web: Are they enemies or allies http://t.co/vy7CJ77M

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  113. Apps vs. the web: Are they enemies or allies http://t.co/Twa0vKII

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  114. Apps vs. the web: Are they enemies or allies? http://t.co/TEDf3g1d #mcs

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  115. Apps vs. the web: Are they enemies or allies? http://t.co/A64uRayd via @zite

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  116. Apps vs. the web: Are they enemies or allies? http://t.co/kT5FLgOq

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  117. Apps vs. the web: Are they enemies or allies? http://t.co/EFrWmYe0 via @marcoderksen

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  118. Apps vs. the web: Are they enemies or allies? http://t.co/DpRV4sIM

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  119. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  120. Apps vs. the web: Are they enemies or allies? http://t.co/texFESa8 interesante debate

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  121. Apps vs. the web: Are they enemies or allies? http://t.co/tyevqXph

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  122. Apps vs. the web: Are they enemies or allies? http://t.co/evz68yZV #html5

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  123. RT @mathewi: “Apps vs. the web: Are they enemies or allies?” http://t.co/jTyeUiSH

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  124. RT @korz – Apps vs. the web: Are they enemies or allies? http://t.co/rHRFDJi0 #html5

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  125. Apps vs. the web: Are they enemies or allies? http://t.co/UxsA9oGP #html5: Apps vs. the web: Are they enemies or… http://t.co/11ppRml9

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  126. I think people are missing an important idea here… apps don’t just live on phones. Look what Google Chrome is doing with web apps. I see that type of application (which is just a web site with a manifest) which enables developers to interact with the browser on a much more programmatic level as the future of the web.

    Make no mistake Windows 8 will be a game changing OS for developers and especially the large software giants. Don’t just think mobile when thinking apps.

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    1. “Make no mistake Windows 8 will be a game changing OS for developers and especially the large software giants”

      How so? I’m curious because I myself am keeping an eye on Win8 and may consider buying a Win8 device if it proves to be an innovative platform.

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  127. RT @marcoderksen: Apps vs. the web: Are they enemies or allies? http://t.co/TEDf3g1d #mcs

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  128. What is missing is the possibility to “buy”(acces right to) a web site in a single action “for life” full stop. This more for contents and subscription models of course also valid for flow type things (journalism).
    However, for anything like that to be a reality in a non monopolistic manner, and independently of machines on line stores, or “social network”, a new function and clear role separation is needed, that is having organisations holding the list of a user “licences and contracts” and doing exactly just that, more on this below :
    http://iiscn.wordpress.com/2011/05/15/concepts-economie-numerique-draft/
    Otherwise apps and websites exactly the same thing of course, some information on screens, the online off line aspect becoming a moot point, from the more or less always connected point of view, but also from HTML 5 allowing in fact off line versions.

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  129. Apps vs. the web: Are they enemies or allies?:
    George Colony, the chairman and CEO of Forrester Research, re-ig… http://t.co/eMNgYOCZ

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  130. Apps vs. the web: Are they enemies or allies? http://t.co/dlgPHMRZ via @GigaOm

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  131. “Apps vs. the web: Are they enemies or allies?” http://t.co/BJNQQTF7 via @mathewi

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  132. I prefer Apps because they provide a better experience. The Web as I see it, is just a bunch of disjoined spaces that start with www. and end with .com, what you find between those two things is just as bad, columns of mediocre content packed with ads on top and bottom and smushed by ads on both sides. Apps provide a more unique and desirable experience. I think what you are missing is the ability of our devices to run web technologies better than the web itself. Take a look at the progress PhoneGap is making for example.

    I like web technologies, I think they are more advanced and progressive than objective C which is just a mess and a waste of time when you consider what is now possible with Webstack.

    With all of that said, what we are seeing is a migration away from the web as we know it but not our great world of connectivity and communication. Apps don’t hurt connectivity and communication they only hurt www. this is that good of an experience .com. Think of how archaic it is that we spend so much of our lives typing those things? The only other more archaic modern technology is the phone number.

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    1. “The only other more archaic modern technology is the phone number.” lol, and GS1 bar codes are archaic as well ? The only archaic thing is the overall total stupidity of “IT” or “computer science” guys and their little stupid dreams, not even knowing what a sign is and having this grotesque belief in syntax over the sea of codes(IDs).

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  133. Apps vs. the web: Are they enemies or allies?:
    George Colony, the chairman and CEO of Forrester Researc… http://t.co/ZmP0aG3n #gigaom

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  134. Apps vs. the web: Are they enemies or allies? (via @marcoderksen) http://t.co/BO3zSHnb

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  135. Apps vs. het web: Vijanden of bondgenoten? http://t.co/Vl3acgSs

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  136. Apps vs. the web: Are they enemies or allies? http://t.co/9CVPL8Si via @mathewi RT @brasonja

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  137. Apps vs. the web: Are they enemies or allies? (Gigaom) http://t.co/PwZClaBd

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  138. RT @marcoderksen: Apps vs. the web: Are they enemies or allies? http://t.co/TEDf3g1d #mcs

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  139. Apps vs het internet, vijanden of bondgenoten? http://t.co/o1OkF9g5

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  140. Reading more about the Apps vs. the web debate: Are they enemies or allies? http://t.co/ZW4v5FjY

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  141. Nwe ontwikkelingen zijn aanvullingen. Slechts zelden is het kannibalisme: Apps vs. the web: Are they enemies or allies? http://t.co/3PtEzLd2

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  142. Apps vs. the web: Are they enemies or allies? http://t.co/axKxqPsL

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  143. Apps vs. the web: Are they enemies or allies? http://t.co/Rw80Nhhg

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  144. Great post! Apps vs. the web: Are they enemies or allies? http://t.co/eWIUKvlr @gigaom

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  145. Apps vs. the web: Are they enemies or allies? http://t.co/1f1q5yzW

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  146. Apps vs. the web: Are they enemies or allies? http://t.co/vVgjkjWU

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  147. Apps vs. the web: Are they enemies or allies? http://t.co/NEYymtTV

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  148. Apps vs. the web: Are they enemies or allies? http://t.co/egM0nBG8 #opinion

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  149. @OnTheMike zou kunnen of hobby/interesses migreren naar social media kanalen, trouwens leuk artikel gevonden http://t.co/vdiIzcku

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  150. remember the walled garden of AOL! Worked great for some time… Apps vs. the web: Are they enemies or allies? http://t.co/oQOdZK5T

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  151. RT @html5guy: Apps vs. the web: Are they enemies or allies? http://t.co/UxsA9oGP #html5: Apps vs. the web: Are they enemies or… http://t.co/11ppRml9

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  152. Apps vs. the web: Are they enemies or allies? http://t.co/DIBI2Cxm via @zite #seo

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  153. Apps vs. the web: Are they enemies or allies? http://t.co/k3B38sgt via @zite

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  154. RT @DeLuCa Apps vs. the web: Are they enemies or allies? http://t.co/0HHQLy4p

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  155. I find i use apps a lot more than my browser RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/EZOHmIXe

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  156. Apps vs. the web: Are they enemies or allies? http://t.co/kLa6XlgR

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  157. Apps vs. the web: Are they enemies or allies? http://t.co/a6dbrFcF

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  158. Apps vs. the web: Are they enemies or allies?: http://t.co/SRM6YQ4f

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  159. Apps vs. the web: Are they enemies or allies? http://t.co/IIDg629Q #in

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  160. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/693s7MDF

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  161. Apps vs. the web: Are they enemies or allies? – http://t.co/BNblrm4B

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  162. Apps vs. the web: Are they enemies or allies? http://t.co/0egouurW

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  163. Apps vs. the web: Are they enemies or allies? | Tech News and Analysis http://t.co/CCUvtUxs

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  164. RT @sixpack_apps: Great post! Apps vs. the web: Are they enemies or allies? http://t.co/eWIUKvlr @gigaom

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  165. Apps vs. the web: Are they enemies or allies? http://t.co/Cbh64phZ via @zite

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  166. RT @maslintcho: Apps vs. the web: Are they enemies or allies? | Tech News and Analysis http://t.co/CCUvtUxs

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  167. Apps vs. the web: Are they enemies or allies? http://t.co/oYG5O9ih

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  168. Apps vs. the web: Are they enemies or allies? http://t.co/jMJHHmiD

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  169. De Mathew Ingram: Apps vs. the web: Are they enemies or allies? http://t.co/J2PYO3zG

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  170. RT @earriagada: De Mathew Ingram: Apps vs. the web: Are they enemies or allies? http://t.co/J2PYO3zG

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  171. RT @franciscojsaez: Apps vs. the web: Are they enemies or allies? http://t.co/AkAXtvBF

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  172. Apps vs. the web… enemies or allies? http://t.co/fvvCbVKS “Closed systems are great if you own the platform” – nice article by @mathewi

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  173. Apps vs. the web: Are they enemies or allies? http://t.co/idKhWLmR

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  174. Apps vs. the web: Are they enemies or allies? – GigaOm http://t.co/LsCwHKEB

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  175. .@pbeyssac As follow-up of our discussion last week : “Apps vs. the web: Are they enemies or allies?” http://t.co/GwByTGIV

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  176. Apps vs. the web… http://t.co/5aWFSIqD “Closed systems are great if you own the platform”

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  177. RT @YRousse: .@pbeyssac As follow-up of our discussion last week : “Apps vs. the web: Are they enemies or allies?” http://t.co/GwByTGIV

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  178. Apps vs. the web: Are they enemies or allies? http://t.co/shs4794i via @zite

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  179. Apps vs. the web: Are they enemies or allies? http://t.co/V9lct7WI via @utollwi << I predict the distinction will blur then fade away

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  180. Apps vs. the web: Are they enemies or allies? http://t.co/scVMOlyA #mobile #apps

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  181. #Applications vs. #Web, who’s the deadman walking? #leweb http://t.co/1oP0SLZ5

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  182. Apps vs. the web: Are they enemies or allies? (@mathewi / GigaOM) http://t.co/DmZLFXKV http://t.co/e4MUj3hW

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  183. RT @Techmeme: Apps vs. the web: Are they enemies or allies? (@mathewi / GigaOM) http://t.co/DmZLFXKV http://t.co/e4MUj3hW

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  184. RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/Vadg2D7Z

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  185. Not the first time this debate has come up and won’t be the last! :: Apps vs. the web: Are they enemies or allies? http://t.co/YEqtd3qq

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  186. Apps vs. the web: Are they enemies or allies? – http://t.co/HSmqF7VK

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  187. Apps vs. the web: Are they enemies or allies? http://t.co/csPbiA4J

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  188. 읽어볼만함~Apps vs. the web: Are they enemies or allies? http://t.co/ZGRBLqME

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  189. Apps vs. the web: Are they enemies or allies? http://t.co/NrWHkItj #technology

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  190. 근래 저의 고민이기도 .. RT @jimmyrim: 읽어볼만함~Apps vs. the web: Are they enemies or allies? http://t.co/QMoRwEHM

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  191. Apps vs. the web: Are they enemies or allies? — Tech News and Analysis http://t.co/T2PiZ0rI – Forrester that is “Tron-ish” thinking #in

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  192. Native apps vs. the Web – are they enemies or allies? http://t.co/9zBWYE2i

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  193. Native apps vs. the Web – are they enemies or allies? http://t.co/wxCv4iRe”

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  194. RT @visionmobile: Apps vs. the web… enemies or allies? http://t.co/fvvCbVKS “Closed systems are great if you own the platform” – nice article by @mathewi

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  195. Apps vs. the web: Are they enemies or allies? http://t.co/XMwpQsKh

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  196. Apps vs. the web: Are they enemies or allies? http://t.co/XMwpQsKh

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  197. RT @Techmeme: Apps vs. the web: Are they enemies or allies? (@mathewi / GigaOM) http://t.co/Iie3CLig http://t.co/bsTCVOrI

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  198. RT @bdconf: Apps vs. the web: Are they enemies or allies? http://t.co/XMwpQsKh

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  199. RT @Techmeme: Apps vs. the web: Are they enemies or allies? (@mathewi / GigaOM) http://t.co/DmZLFXKV http://t.co/e4MUj3hW

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  200. I’m with Dave McClure: this is not an either-or “battle”. Both technologies serve the same goal: improving access to digital information and services through whatever screen consumers want to use. Different use cases call for different approaches, that play to the benefits of apps and/or web. IN the end, the consumer doesn’t really care about the programming syntax behind what she sees, as long as the experience is engaging and the content is useful and entertaining.
    Having said this, I think we will see a decrease in “mobile” apps and “mobile” web as the boundaries between “mobile” and “not mobile” eventually disappear. For example, I already can play Angry Birds and use Evernote on any size screen I want, so that boundary is already quite fuzzy.
    More here: http://mobileindc.wordpress.com/2011/12/08/web-vs-native-is-a-federal-case/

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  201. RT @bdconf: Apps vs. the web: Are they enemies or allies? http://t.co/XMwpQsKh

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  202. I just commented on “Apps vs. the web: Are they enemies or allies?” @gigaom: http://t.co/M9TsvXhV via @gigaom

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  203. RT @TooMuchZerging RT @bdconf: Apps vs. the web: Are they enemies or allies? http://t.co/gYWoYKGh

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  204. Apps vs. the web: Are they enemies or allies? (I’d say co-dependents) http://t.co/OjwBEluK #in #kmers

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  205. The difference today is friction – real and perceived.

    We can buy from the App Store w/ no friction. We can’t (generally) on the web (identity, authentication, payment, perceived security, PC-optimized UX, low signal to noise, etc.).

    IMO over time the friction will even out and the openness of the web will win.

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  206. #Apps vs. the web: Are they enemies or allies? — Tech News and Analysis http://t.co/Nnvk9mmI

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  207. Apps VS the web: Are they enemies or allies? http://t.co/v5vZP47Q

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  208. #Apps vs. the #web: Are they enemies or allies? — Tech News and Analysis http://t.co/yEgaNXDf

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  209. Apps vs. the web: Are they enemies or allies? http://t.co/dNIzEEvq

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  210. Apps vs. the web: Are they enemies or allies? http://t.co/p85Vgxzh

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  211. RT @Techmeme: Apps vs. the web: Are they enemies or allies? (@mathewi / GigaOM) http://t.co/DmZLFXKV http://t.co/e4MUj3hW

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  212. RT @tinacook: RT @gigaom: Apps vs. the web: Are they enemies or allies? http://t.co/9toObsZL

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  213. RT @appMobi: Native apps vs. the Web – are they enemies or allies? http://t.co/9zBWYE2i

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  214. RT @appMobi: Native apps vs. the Web – are they enemies or allies? http://t.co/9zBWYE2i

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  215. I agree largely with Benny. HTML5 will essentially take over. Right now apps are an extremely valuable way to interact with users because the platforms are so disparate. That will ultimately change with HTML5. Give it a few years.

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  216. Hi Mathew,

    One big piece of the app user experience puzzle also deals with getting the actual bytes to the devices — freely (or with very low cost) to the end user. Currently, the best way to provide free byte delivery to an end user is to “pre-load” the bandwidth into the app itself (just like merchants package free delivery with other goods and services, or like a1-800 voice call). The process of embedding free bandwidth into an app is called “FreeBand” (see http://www.boxtop.tv). Since bandwidth is arguably the biggest cost associated with a user’s online experience (certainly for mobile), apps that come with free delivery will have a big advantage over traditional web pages (with standard browsers the end user pays for byte delivery out of their own pocket). So in terms of lowering and controlling bandwidth cost to the end user (especially in an ever increasing “data capped” world), I would give the advantage to apps.

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  217. “Apps vs. the web: Are they enemies or allies?” – They should work together. http://t.co/wHXTChRe

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  218. Apps vs. the web: Are they enemies or allies? — @gigaom http://t.co/xWIxaPyZ

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  219. RT @visionmobile: Apps vs. the web… enemies or allies? http://t.co/fvvCbVKS “Closed systems are great if you own the platform” – nice article by @mathewi

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  220. RT @appMobi: Native apps vs. the Web – are they enemies or allies? http://t.co/qQ1qqRMr >> Is the web dead, or is it just evolving?

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  221. RT @appMobi: Native apps vs. the Web – are they enemies or allies? http://t.co/qQ1qqRMr >> Is the web dead, or is it just evolving?

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  222. Apps vs. the web: Are they enemies or allies? http://t.co/nidzkytS

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  223. Apps vs. the web: Are they enemies or allies? http://t.co/F7R3vRBj (via Instapaper)

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  224. I know this is getting to be an old topic: Apps vs. the web: Are they enemies or allies? http://t.co/OcHViwl5

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  225. Apps vs. the web: Are they enemies or allies? http://t.co/lsoAAehz RT @emabolo

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  226. Apps vs. the web: Are they enemies or allies? http://t.co/rpub1Kwn

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  227. Apps vs. the Web – Are they enemies or allies?http://t.co/lkba2tNB (via @gigaom)

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  228. Apps vs. the web: Are they enemies or allies? — Tech News and Analysis http://t.co/mGBKRgj1 #apps #webapps #future

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  229. Interesting discussion whether apps will kill web: FB, Apple, Google, etc as walled gardens: http://t.co/i0UTlfAE Much 2 b said for HTML5

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  230. Interesting discussion whether apps will kill web: FB, Apple, Google, etc as walled gardens: http://t.co/i0UTlfAE Much 2 b said for HTML5

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  231. Apps vs. the web: Are they enemies or allies?
    http://t.co/6ILAwuE4

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  232. Earl J. Wilkinson Thursday, December 15, 2011

    In the newsmedia industry, our conclusion for the moment is apps are for CEOs and investors yet the mobile Web is where the eyeballs and money are. Further insights at INMA here: http://bit.ly/vZDJKp.

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  233. Apps vs. the web: Are they enemies or allies? — Tech News and Analysis http://t.co/Ql3naNUK

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  234. Apps vs. the web: Are they enemies or allies? http://t.co/bLMD0226

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  235. Apps vs. the web: Are they enemies or allies? http://t.co/8GGTPrGq

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  236. I think a mistake that a lot of people make is trying to apply the decades-old debate about browser-based vs “fat” desktop applications to the mobile space. A smartphone, no matter how some might want it to be, isn’t a desktop. Even with HTML5, most browser-based web apps can’t match a comparable native app. I don’t just pull these conclusions out of thin air. I’m an avid consumer and user of both web and native apps for smartphones, as well as an experienced developer. What strikes me as odd is that some people forget that, initially, when the iPhone first came out, Apple would only allow web development. They had their reasons, but eventually, due to a huge demand for something better, they relented, and allowed native app development. As a developer, I have written HTML5 apps, hybrid apps(native apps that wrap HTML content), and have come away with the opinion that native apps win out most of the time. Of course, one should use the tool that fits the task at hand. I am often reminded of this saying when these debates start to gain momentum: “When all one has is a hammer, everything starts to look like a nail.”

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  237. The winning technology will be the one with the porn. The loser will be BetaMax. As long as an app has to be “approved” by the apps store “quality control,” the web doesn’t have to be technologically better to win out in the end. There’s an 800 pound gorilla mounting the elephant in the room, and no amount of loyalty to a process will trump getting your freak on in the palm of your hand.

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  238. The mobile web versus application debate has many of us in the industry thrilled about the deeper thought and discussion being stimulated around mobile proliferation and the future of both business-to-consumer (B2C) and business-to-employee (B2E) interactions. I work for Kony, a mobile platform provider, and we believe that while HTML5 is certainly transforming the mobile landscape, Hybrid (or Mixed Mode) applications that use the features of both native and mobile web provide the most seamless, engaging applications. For example, while HTML5 offers enhanced animations and transitions, native continues to provide the performance-oriented features that users have come to expect. This further highlights why Hybrid apps are able to bring together the benefits of both, while never compromising the user experience. This is in alignment with Dave McClure’s perspective, that there does not have to be a dichotomy, and that apps which can link and exchange information across different services or devices are possible. This is why we suggest that organizations build their apps from a single code base. With a common API, developers can specify once and then translate an application into multiple native platforms- there’s no need to manually generate an application such as Google Wallet for 9,000 devices, 7 operating systems and 15 browsers.

    -Sri Ramanathan

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  239. The Web is hardly a land of open content — the walled garden called Facebook is no more open than many apps that live in the App Internet world. I have posted a few more thoughts on all of this which you can find here: http://tinyurl.com/77jmfyy

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