The New York Times launched a new commenting system this week that has a number of features, but by far, the most significant one is that certain readers with a history of good behavior will be awarded “trusted” status, which allows them to post comments without having them moderated. Not surprisingly, the system has drawn fire from some readers — in part because graduating to this new level requires a Facebook account — but the motivation behind the move is sound. If media companies like the NYT really want to behave like communities (which they should), then they need to encourage their readers to “level up.”
New York Times Executive Editor Jill Abramson described in a note to readers how the new system — which she said was intended to “improve the community experience” — allows for threaded comments, so readers can respond to other commenters. Like many other web-based commenting systems (including ours at GigaOM) the new Times version allows readers to share their comments to Facebook or Twitter, and comments are also included on the actual story or blog page, whereas before, readers had to click through to a separate page. Trusted readers get a small check-mark next to their names to show they have graduated to this preferred status:
Among other things, the Times said it hoped the changes — such as the addition of threaded comments — would make it easier for reporters to respond to comments, something that newspapers have never really been very good at, although whether it will actually do this remains to be seen.
Facebook integration draws fire from readers
As with most redesigns and feature changes, the new system sparked an outpouring of criticism from readers. Many complained they had to repeatedly click on the “show more” button in order to see new comments, and some said they preferred it when they had to click through to a separate page. Others didn’t like the clutter of the Facebook and Twitter buttons, or that comments are no longer numbered and therefore can’t be referred to except via a link.
But by far, the biggest criticism is that to achieve “trusted” status and post comments without moderation, Times readers have to connect their Facebook accounts to their New York Times account. As the FAQ on the new system confirms, those who don’t belong to Facebook are effectively excluded from the new feature. This sparked a significant amount of outrage, not just in the comments on Abramson’s note to readers but also on Twitter, where readers said they resented being forced to sign up for Facebook just to get access to this new relationship status.
@AntDeRosa I really don't like the way Facebook is continuing to turn into the driver's license of the internet @nytimes @mathewi—
Kevin Zieber (@ZieberKR) December 02, 2011
As that comment suggests, this reliance on Facebook to validate a user’s account is more evidence that the social network has become a kind of social utility — with services such as Spotify and now the NYT making a Facebook account a requirement to even use the service (although in the case of the Times it only applies to a feature rather than the entire commenting system). Some newspapers and websites have gone even farther and effectively handed over their entire commenting function to Facebook, in part because doing so outsources the function of verifying a reader’s identity and also makes it easier to share content throughout the giant social network.
One of the risks of connecting something like the new Times “trusted” status to Facebook is that it makes those without Facebook accounts feel like second-class citizens (some readers complained that creating a “trusted” level at all made them feel inadequate, since it implies they are not trustworthy). Whether that’s a risk the NYT wants to take is not clear.
Despite the criticisms, the NYT’s changes make sense
That said, however, I think the rationale behind the creation of a new level of reader engagement is a good one. For years, leading web communities such as Slashdot have shown that one of the ways to encourage interaction and improve the quality of reader behavior is by giving users incentives to behave intelligently (and also penalties for doing otherwise). Karma points, which Slashdot uses, reward commenters for being smart, and also reward them for flagging other comments that are offensive or stupid — something I hope the New York Times is considering as well as it adds features to the system.
Gawker Media is also a pioneer, at least in the media world, in using this kind of tiered approach. The network, which is run by New York’s mini media mogul Nick Denton, launched a new commenting system in 2009 that had many of the same features the New York Times just announced, including graduating to unmoderated status by invitation only. (Reuters launched a similar VIP system last year). The Gawker model also has some features the NYT might want to consider, such as allowing readers to automatically hide comments that don’t get a specified number of votes.
As I’ve mentioned before, this kind of tiered system takes the same approach to community that massively multi-player online games such as World of Warcraft do: in other words, it creates incentives for good behavior by allowing users to “level up” — that is, improve their online character, add features, etc. — and that investment by users creates a stronger bond between them and the community.
There are plenty of things the New York Times needs to do if it really wants to pursue this approach, including giving “trusted” readers the ability to moderate comments, as Slashdot does. And if it really wants to walk the walk, it should get its writers to respond to comments more often, instead of treating them like a ghetto where NYT staffers are rarely seen or heard from. But the new changes are at least a start.
Post and thumbnail photos courtesy of Flickr users Jeremy King and jphilipg




The NYT tries to get its readers to level up http://t.co/gXwWVPoE @amarchugg #news
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/XYzxP0RQ
The NYT tries to get its readers to level up http://t.co/eOS2IL58
The NYT tries to get its readers to level up http://t.co/6LyQZJ26 @amarchugg #news
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/Xauvrh9r
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/BJRDnv9X
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/HM3OKMlC
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/XvKE5MnU
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/Ltyc5vAN
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/tuoQ6w7z
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/LsbR6Yq0
The NYT tries to get its readers to level up:
The New York Times launched a new commenting system this week tha… http://t.co/JIXtmRH0
The NYT tries to get its readers to level up http://t.co/p2slZrxk
The NYT tries to get its readers to level up http://t.co/70e45Ijg
The NYT tries to get its readers to level up http://t.co/F1Q6KzuN
The NYT tries to get its readers to level up http://t.co/g8mrSeTf
The NYT tries to get its readers to level up http://t.co/WPoxwIjF
The NYT tries to get its readers to level up http://t.co/wAMykKj7
The NYT tries to get its readers to level up http://t.co/KP7XX4hc
The NYT tries to get its readers to level up http://t.co/EbPPDzWC
The NYT tries to get its readers to level up http://t.co/Ub8K6PhP
The NYT tries to get its readers to level up http://t.co/8OSZ9xl2
The NYT tries to get its readers to level up http://t.co/aJxJ8h7g
RT @gigaom: The NYT tries to get its readers to level up http://t.co/70e45Ijg
The NYT tries to get its readers to level up http://t.co/PdDExlP3 via Mathew Ingram
[493] The NYT tries to get its readers to level up
http://t.co/l8phTjLU
RT @gigaom: The NYT tries to get its readers to level up http://t.co/70e45Ijg
Los usuarios de NYT con prestigio e historial tendrán privilegios y podrán comentar noticias sin moderación http://t.co/GPt50HKo
Learned that communities need to offer users levels from @asbruckman thru @addytude. Media that may be doing it right: http://t.co/f2y9EVxh
new from me at GigaOM — my take on the NYT’s new commenting system: “The NYT tries to get its readers to level up” http://t.co/wFy4s9vq
The NYT tries to get its readers to level up http://t.co/OgmwXzMy via @gigaom
The NYT tries to get its readers to ‘level up’:
The New York Times launched a new commenting system… http://t.co/0BO3xsTb via @gigaom
gigaom: The NYT tries to get its readers to level up http://t.co/1yEgP7R0
The NYT tries to get its readers to ‘level up’ http://t.co/0PcI6wc6
The NYT tries to get its readers to ‘level up’: The New York Times launched a new commenting… http://t.co/8USPy9YT
The NYT tries to get its readers to ‘level up’ http://t.co/qKza8HcC
[DocDocc] The NYT tries to get its readers to ‘level up’ http://t.co/LRUIQ5Lh via gigaOM
RT @gigaom: The NYT tries to get its readers to level up http://t.co/70e45Ijg
Great read for media sites getting serious about community & commenting: NYT tries to get its readers to ‘level up’ http://t.co/JOwKnCG3
The NYT tries to get its readers to level up: A new commenting system at the New York Times has drawn fire from … http://t.co/ZxaXW4ge
The NYT tries to get its readers to ‘level up’:
The New York Times launched a new commenting system thi… http://t.co/V90wp6gC #gigaom
A well reasoned piece on the merits of the New York Times’s new commenting policy http://t.co/kZNQnNPw
A well reasoned piece on the merits of the New York Times’s new commenting policy http://t.co/fKFqoSJg
Good piece on NYTimes comment overhaul by @jeffsonderman (http://t.co/gtScJGXy). A good follow-up on this by @mathewi (http://t.co/TN97tZ2G)
RT @chrishogg: Good piece on NYTimes comment overhaul by @jeffsonderman (http://t.co/JNsIJJzA); follow-up by @mathewi (http://t.co/z4rBpYku)
RT @corvida: NYT tries to get its readers to ‘level up’ http://t.co/sUeUzGg6
Thoughts? “The NYT tries to get its readers to ‘level up’” with new commenting system. http://t.co/Ums3t64W h/t @pwthornton
Interesting how FB is taking over Internet commenting RT @corvida: NYT tries to get its readers to ‘level up http://t.co/sUeUzGg6
New NYT commenting system will give some users ‘trusted’ status (via @michaeldbeavers ) http://t.co/Ox6Qq49N‘
The NYT tries to get its readers to ‘level up’ – A new commenting system at the New York Times has drawn fire from r… http://t.co/ASqL9nIt
The NYT tries to get its readers to ‘level up’ – A new commenting system at the New York Times has drawn fire from r… http://t.co/zvbqbCt8
RT @gigaom: The NYT tries to get its readers to level up http://t.co/70e45Ijg
The NYT tries to get its readers to ‘level up’ http://t.co/WXIYDWYh
Mathew,
I agree with you that the Times needs to encourage writers to respond to comments more often. That’s what the best bloggers do. This would greatly encourage better comments. People act differently when the know their comments are being read by writers and that writers will have a conversation with them.
I’m not sure how I feel about requiring Facebook to be a trusted commenter. What if someone has to be anonymous or pseudo-anonymous for work or political reasons? What if they leave great comments that users constantly vote up?
I have further thoughts on this subject here: http://interchangeproject.org/2011/12/02/facebook-as-the-drivers-license-of-the-internet/
“Requiring Facebook for commenting is a lazy way to weed out (some) trolls and nastiness. And it works, to an extent. But the ultimate goal is not just to weed out trolls, racists and other bad commenters, but to encourage and inspire great comments.”
Thanks, Patrick — I agree that requiring Facebook is a Faustian bargain for sites like the New York Times to make, and I’m not sure that the tradeoff is worth it. I think it could leave some potentially valuable commenters out in the cold.
@ThatAndromeda Have you seen this article about NYT & their new comment system? http://t.co/GCdOtcpr
I’m surprised you didn’t mention stackoverflow.com. Their model is a bit different since it’s more of a Q&A site, but it’s very successful and chock full of ‘level up’ type features.
Thanks — they do a nice job as well. I chose Slashdot because it was one of the first to try this model.
Also quora :)
Slashdot really does comments well. I love the rating system. I can just look around for 5 star comment, and I know it will be something good. They’ve built a community where the comments are the main attraction.
RT @NiemanLabFuego: The NYT tries to get its readers to ‘level up’ http://t.co/LOtDIRQl
RT @gigaom: The NYT tries to get its readers to level up http://t.co/3SQk2CWn
The NYT tries to get its readers to level up /via GigaOm http://t.co/TbExqgEq
The NYT tries to get its readers to level up: As I’ve mentioned before, this kind of tiered system takes the sam… http://t.co/axFEXr3y
The NYT tries to get its readers to ‘level up’ http://t.co/AqfZeHWq by Matthew Ingram #comment
despite the criticisms, I think the NYT’s creation of a “trusted” level for comments makes sense: http://t.co/3AISGDKd
The NYT tries to get its readers to level up: As I’ve mentioned before, this kind of tiered system takes the sam… http://t.co/UBjPaH2K
The commenting systems on NYT isn’t that great as it does not allow people to comment on other readers specific comments.
Additionally wont this promote more trolling to get higher levels? haha
The NYT tries to get its readers to ‘level up’ http://t.co/McDp1sJs
Interesting example of community management // The NYT tries to get its readers to ‘level up’ http://t.co/CZdWhS8m
RT @gigaom: The NYT tries to get its readers to level up http://t.co/h76s3Pox –Finally, reputation outside of tech sites.
RT @gigaom: The NYT tries to get its readers to level up http://t.co/70e45Ijg
The NYT tries to get its readers to ‘level up’ http://t.co/rVIOkGaG via @zite
The #NY Times tries to get its readers to ‘level up’ http://t.co/pufy9EjW (“Trused” users can post comments without moderation) #newyork
All I want for Christmas is to ‘achieve trusted status’. The NYT tries to get its readers to ‘level up’ http://t.co/eTSO2DLz
Interesting: The NYT tries to improve comments w new trust-system http://t.co/zOhCm41Y
RT @KristineLowe: Interesting: The NYT tries to improve comments w new trust-system http://t.co/zOhCm41Y
The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/RKOmh0k3 http://t.co/SzPzdjAo
RT @Techmeme: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/RKOmh0k3 http://t.co/SzPzdjAo
The NYT tries to get its readers to ‘level up’ http://t.co/89S6tkRN
#NYT tries to get its readers to level up. #Social_Media #Digital-Journalism http://t.co/bm7xaSbQ
Nice writeup on the NYTimes new commenting system, creating currency for commenting & validating good users. http://t.co/XG8mmkV1
What is it with this requirement that other companies have that we must use Facebook. I don’t mind giving my real name but I hate Facebook. The NYTimes is asking for a certain level trust by asking us to sign up for a site that nobody trusts.
The NYT tries to get its readers to ‘level up’ http://t.co/IQYzbKPv
RT @Techmeme: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/RKOmh0k3 http://t.co/SzPzdjAo
RT @Techmeme: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/RKOmh0k3 http://t.co/SzPzdjAo
RT @Techmeme: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/RKOmh0k3 http://t.co/SzPzdjAo
RT @Techmeme: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/RKOmh0k3 http://t.co/SzPzdjAo
The NYT tries to get its readers to ‘level up’ http://t.co/Puy8ZnP9
RT @Techmeme: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/RKOmh0k3 http://t.co/SzPzdjAo
Interesting move >The NYT tries to get its readers to ‘level up’ — Tech News and Analysis http://t.co/MK2cEM9c
The NYT tries to get its readers to ‘level up’ http://t.co/YAUCyYdM #status the new #rewards
New York Times launches new commenting system: http://t.co/GRu4LtB3
The NYT tries to get its readers to ‘level up’ http://t.co/AFSVGRB4 The #NYT & #technology
the #NYT will build a community with facebook http://t.co/xzgVS168
The NYT tries to get its readers to ‘level up’ — Mathew Ingram http://t.co/ABSDnX7O
It’s simple. I have no problem identifying a human name with a user name. I prefer that the one-word user name (easily equated to a human name by inspecting my profile) be the one displayed: this is for the sake of Google, Bing, and other search engines. (Yes, a finder there *might* have to go to some effort to find the human name.)
And I absolutely REFUSE to join FB. If it becomes a *requirement* to comment (as it seems to be on TechCrunch), then I am perfectly content not to comment. (Not that anyone will miss hearing from me.)
NYT using FB as comment gateway, tries to get its readers to ‘level up’ :: http://t.co/yB5hDjLW
The NYT tries to get its readers to ‘level up’ — Mathew Ingram http://t.co/2JUGAsFt
reposting for the weekend crew: “The NYT tries to get its readers to level up” http://t.co/3AISGDKd
RT @mathewi: reposting for the weekend crew: “The NYT tries to get its readers to level up” http://t.co/3AISGDKd
RT @mathewi: reposting for the weekend crew: “The NYT tries to get its readers to level up” http://t.co/3AISGDKd
The NYT tries to get its readers to ‘level up’ — Mathew Ingram http://t.co/csoP87N1
The NYT tries to get its readers to ‘level up.’ http://t.co/JMzV3jTh
RT @mathewi: “The NYT tries to get its readers to level up” facebook as the trusted gateway http://t.co/xPkKcoH0
Can you gain the trust of the New York Times? NYT tries to get its readers to ‘level up’ http://t.co/apzNvSFa #ugc
The NYT tries to get its readers to ‘level up’ http://t.co/iqgD4clW
Good idea except for FACEBOOK RT @DanBlank: The NYT tries to get its readers to ‘level up’ http://t.co/sZjV1Hfc
The NYT tries to get its readers to ‘level up’ — http://t.co/YzGRnjaK
The NYT tries to get its readers to ‘level up’ — Tech News and Analysis http://t.co/R2PMTLlj via @addthis
Le NYT ouvre un espace privilégié à ses meilleurs “lecteurs contributeurs” , du communautaire à l’esprit club http://t.co/XCMLZWrQ
The NYT tries to get its readers to ‘level up’ http://t.co/4QjdNiBK
The NYT tries to get its readers to ‘level up’ http://t.co/6LGmavsw
Shabby Facebook integration aside, a good idea. Bloggers take note – The NYT tries to get its readers to ‘level up’ http://t.co/iMKANeQW
RT @mastermaq: The NYT tries to get its readers to ‘level up’ http://t.co/4QjdNiBK
NY Times offering an incentive, badge-like, features. hmm. http://t.co/tFBJPk95
The NYT tries to get its readers to ‘level up’ http://t.co/GTvlvepI
I’m not a fan of FB-required logins..I dont want to endorse FB everywhere I go. http://t.co/Xm5LcEUu
RT @annieonline: I’m not a fan of FB-required logins..I dont want to endorse FB everywhere I go. http://t.co/Xm5LcEUu
The NYT tries to get its readers to ‘level up’ http://t.co/u1WvxEV9 (The gamification of life continues)
I’m all for this RT @mastermaq: The NYT tries to get its readers to ‘level up’ http://t.co/5TH3sJq5
@erikmeul Nieuw commentsysteem van de NY Times. Mét Facebook en beloning voor goed gedrag. http://t.co/RalpdLUU
RT @lennysan: The NYT tries to get its readers to ‘level up’ http://t.co/SigtGV8j (The gamification of life continues)
The NYT tries to get its readers to ‘level up’ with its new commenting system http://t.co/ASFyxgsp
The NYT tries to get its readers to ‘level up’ http://t.co/pujTO7U3 | Comunidad en NYT: Bien por el karma; mal por la sujeción con Fakebook.
Journalistic communities: The NY Times to allow “trusted” readers privileged position online : http://t.co/rHBJRQ4k (via @gigaom)
NYT tries to get its readers to ‘level up’ http://t.co/e9CMEsea Great job by the NYT to really build reader engagement, loyalty @mathewi
Mejorando la calidad de la conversación social: The NYT tries to get its readers to ‘level up’ http://t.co/wtpu1IOn via @zite
RT @earriagada Mejorando la calidad de la conversación social:The NYT tries to get its readers to ‘level up’ http://t.co/nH9MyojF via @Zite
RT @journalism12: Journalistic communities: The NY Times to allow “trusted” readers privileged position online : http://t.co/rHBJRQ4k (via @gigaom)
RT @NiemanLabFuego: The NYT tries to get its readers to ‘level up’ http://t.co/HoIdUH6M
The NYT tries to get its readers to ‘level up’ — Tech News and Analysis http://t.co/fLA656qM
Interesting, the concept of Trusted Reader: “The NYT tries to get its readers to ‘level up’ ” http://t.co/mLcBgnuc
Trusted commenters. Cool! Wait, we already did that at the LV Sun. :) “NYT tries to get its readers to ‘level up’” — http://t.co/LVRVjr11
The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/K0grHk5e http://t.co/LN55JWmt
RT @mediagazer: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/K0grHk5e http://t.co/LN55JWmt
El New York Times mejora su Community experience http://t.co/thAmZItT #hhMAD
RT @aormaechea: El New York Times mejora su Community experience http://t.co/AM43Hhxv #hhMAD
“@mediagazer: The NYT tries to get its commenters to ‘level up’ http://t.co/pxjwXLSY
RT @mediagazer: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/K0grHk5e http://t.co/LN55JWmt
RT @mediagazer: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/K0grHk5e http://t.co/LN55JWmt
The NYT tries to get its readers to ‘level up’ http://t.co/WW6JwVbe
The NYT changes up their commenting system http://t.co/JWykMbDQ
RT @mediagazer: The NYT tries to get its readers to ‘level up’ (@mathewi / GigaOM) http://t.co/K0grHk5e http://t.co/LN55JWmt
Ahem, @MLive, ahem… RT @jeffhaywood: RT @mediagazer: The NYT tries to get its commenters to ‘level up’ http://t.co/doIHdm1b
@JohnnyStartup Saw this headline and I got super excited: http://t.co/6U8eiTO6 I was disappointed.
The NYT tries to get its readers to ‘level up’ http://t.co/J6gzqPzy
Ditto! “@brelow: @JohnnyStartup Saw this headline and I got super excited: http://t.co/TB6wtY4F I was disappointed.”
RT @jeffhaywood: “@mediagazer: The NYT tries to get its commenters to ‘level up’ http://t.co/pxjwXLSY
RT @DanBlank: The NYT tries to get its readers to ‘level up’ http://t.co/Puy8ZnP9
RT @lennysan: The NYT tries to get its readers to ‘level up’ http://t.co/5wdbgoGY (The gamification of life continues) (via @atleeclark)
RT @journalism12: Journalistic communities: The NY Times to allow “trusted” readers privileged position online : http://t.co/rHBJRQ4k (via @gigaom)
The NYT tries to get its readers to ‘level up’ http://t.co/lxNFcAHW
뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
NYTの読者コメントシステム、優良なコメントをする読者には「信頼できるコメンター」と表示|The NYT tries to get its readers to ‘level up’ — Tech News and Analysis http://t.co/hYrw643u
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/kMTPSFka
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/ZR2coBdB
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/qaDorsCg
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/T8b1XCLn #fb
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @SocialCaster: RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/qaDorsCg
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
The NYT tries to get its readers to ‘level up’ http://t.co/OrRJv5vS
The NYT tries to get its readers to ‘level up’ http://t.co/AFtiFfwm
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
The NYT tries to get its readers to ‘level up’ http://t.co/58sXTmDN
The NYT tries to get its readers to ‘level up’. New commenting system. http://t.co/JP6uORVG
The NYT tries to get its readers to ‘level up’ by awarding the trusted ones http://t.co/TfnnWlk4
The NYT tries to get its readers to ‘level up’ http://t.co/jUw0T1EX #publishing #engagement
NYT adding “trusted” status for certain commenters. so much for anonymity on the internet. http://t.co/Ql1AbfJT
좋은 아이디어네요RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/gCqZwGWq
The NY Times tries to get its readers to ‘level up’ with new commenting system #CMOsite http://t.co/iuVepNxc
I think Canada’s Globe and Mail has the best system I’m aware of – there is no moderation except by a dirty word filter (sometimes hyperactive, reports by other users (apparently sent to Bangalore for vetting), and no comments at all on articles about pending Canadian litigation (or about Conrad Black, which is same difference.)
Epic win or epic fail? http://t.co/tkO5oM1T
RT @HavasMediaLabs: The NYT tries to get its readers to ‘level up’ by awarding the trusted ones http://t.co/TfnnWlk4
Iniciativa bacana do @nytimes: comentadores confiáveis não são moderados http://t.co/kNa6aBE8 #jornalismo
RT @charlesnisz: Iniciativa bacana do @nytimes: comentadores confiáveis não são moderados http://t.co/kNa6aBE8 #jornalismo
RT @mathewi: reposting for the weekend crew: “The NYT tries to get its readers to level up” http://t.co/3AISGDKd
Do U think they will?? he NYT tries to get its readers to ‘level up’ http://t.co/JeYLCx7j via @addthis
The NYT tries to get its readers to ‘level up’ http://t.co/20p8IGm7
@MartijnKleppe Enig idee wat deze foto hier doet? Jij bent de expert. http://t.co/567CKLrn
More Facebook/social integration with content providers… RT @gigaom The NYT tries to get its readers to ‘level up’ http://t.co/RyM5GCCn
reading The NYT tries to get its readers to ‘level up’ http://t.co/TllsIlas
If media companies want to behave like communities, then encourage readers to ‘level up’ | @mathewi http://t.co/Dxcp0nK7
I commentatori certificati del New York Times — The NYT tries to get its readers to ‘level up’ http://t.co/ELXIlAVJ
Whenever FB snakes into a system, it’s usually a negative. Thumbs down to NYT new comments policy, @mathewi: http://t.co/P2FGR8vH
The NYT tries to get its readers to ‘level up’ http://t.co/ritCf8oJ
The NYT is rewarding article commenters who behave with special “trusted” status. Do you think it will work? http://t.co/vUjIqt2F
Interesting way to tackle the challenge of responsibly moderating reader comments on websites. Latest NYT initiative. http://t.co/uXHx0dt4
The NYT tries to get its readers to ‘level up’ http://t.co/924ONpqD
RT @estima7: 뉴욕타임즈가 최근 댓글시스템개편. 좋은 댓글을 달아온 유저에게는 “Trusted”등급을 부여. 그런데 그 조건중하나가 페이스북계정과 연동해야한다는 것. http://t.co/eil0M4Pe
NYT lancerer nyt kommentarsystem som belønner ‘god’ opførsel http://t.co/mvwdAQRS #community via @kimelmose
The NYT tries to get its readers to ‘level up’ http://t.co/Db8SKqvk
The NYT tries to get its readers to ‘level up’ http://t.co/R9knxI70
Reading: In Praise of Comment Discrimination – Matthew Ingram, GigaOM: If media companies like the NYT really wa… http://t.co/lSUWQFPQ
New York Times to gamify the news-reading experience? http://t.co/wZ9gQct1
Try livefyre.com! Real time commenting /conversations, threaded comments from your user sys as well as those your audience loops in from facebook and twitter and you get seo cred as the comments are google crawlable… Wait till you see what we have up our sleeve by the end of q1…