Summary:

Virgin Media has finally made live Spotify’s first UK TV app. Virgin Media customers who are Spotify Premium subscribers can access the musi…

Spotify on Virgin Media

Virgin Media has finally made live Spotify’s first UK TV app. Virgin Media customers who are Spotify Premium subscribers can access the music service through Virgin’s new TiVo (NSDQ: TIVO) set-top box.

The companies have also teamed to offer a six-month grace period on Spotify subscription to Virgin Media customers on particular tiers.

Virgin repeatedly says that it is embracing over-the-top services with its new TiVo box. Whilst the box is impressive, it is also quite slow and those services are confined to formally-struck deals in a distant Apps & Games menu item.

Spotify was already available on TV with Telia in Sweden and recently launched on Boxee. More smart TV and box roll-outs are expected.

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