Summary:

The Nest thermostat — designed and created by the iPod architect Tony Fadell — stands out among the crowd of home energy products, says GigaOM Pro’s Green IT analyst Adam Lesser. Why? Design matters.

greenitlogo

The Nest thermostat — designed and created by the iPod architect Tony Fadell — stands out among the crowd of home energy products, says GigaOM Pro’s Green IT analyst Adam Lesser (subscription required). Why?

  • They started with design, not sustainability.
  • They are marketing to the consumer.
  • They are building an end-to-end product.

If Nest manages to connect with a wide audience, it could do what Tesla did for the EV and what Fadell previously did for portable music: It could take something ordinary and make it beautiful, easy to use and, yes, energy saving.

To read the complete article check out GigaOM Pro.

Comments have been disabled for this post