As national brands direct more ad spend to online video, they’re looking to deliver significant relevance. While some elements of relevance are a matter of back-end technology, like delivering a consistent view across different platforms, most critical elements lie directly in the hands of publishers. Read More »
Archive for September 2011
EA is giving away Tiger Woods PGA Tour 12 for iPad and iPhone, both of which are free for Friday only. It’s a gesture to celebrate the PGA Tour championship, which kicked off Thursday. EA also has a big sale this weekend on most iPad titles. Read More »
What’s Dyyno been up to? It has signed up broadcasters for its spiffy Dyyno Universal Broadcaster; that’s what! dUb lets anyone begin streaming live events and more than three-quarters of those users have broadcast at least once. Read More »
The second congressional hearing on what happened with solar maker Solyndra concluded this morning, and Solyndra’s CEO and CFO aren’t talking. Right after CEO Brian Harrison and CFO Bill Stover were sworn in, they invoked their fifth amendment rights. Read More »
Biofuel companies continue to look to the public markets. On Friday, trash-to-fuel company Fulcrum BioEnergy filed for an IPO that could raise up to $115 million. The Pleasanton, Calif.-based company, which has generated no revenues, turns garbage into ethanol using a gasification and purification process. Read More »
Microsoft’s newest Windows Phone browser, coming soon via the Mango software update, shows improvements, but tabs aren’t part of the redesign. The small screen of a smartphone limits what controls can be in the browser, but we’ve seen some clever ways to make it work. Read More »
Samsung made comments early Friday about going on the offensive with its ongoing patent dispute with Apple, and it appears to be backing that up with a new request today for a Dutch ban on the sale of Apple smartphones and tablets. Read More »
You can join us at the premier of Moneyball, featuring Brad Pitt, Philip Seymour Hoffman and Jonah Hill today, Friday, Sept. 23, at the Sundance Kabuki theater on Fillmore Street in San Francisco. There are 30 tickets reserved for GigaOM readers. Time to play ball! Read More »
It’s hard to be against flexible work arrangements. but despite a lot of talk in support of new ways of working to help knowledge workers keep their sanity and families intact; a new survey shows many managers are merely paying lip service to the idea. Read More »
Lee Younghee, the head of global marketing for mobile communications for the Korean firm, told the Associated Press in an interview on Friday that the company is switching its strategy for dealing with the patent suits and that the new plan is to be more “aggressive.” Read More »
Charlie McDonnell is just 20 years old, but he’s already earning a living as Britain’s most popular YouTube video blogger. What’s the secret of success? And what can the industry — video companies or broadcasters — learn from his experiences? Read More »