Adobe (NSDQ: ADBE) has little choice but to press ahead with its Flash and AIR products, even as operating system vendors start to move away from its technology in favor of HTML5. The latest versions of the technology are probably welcome to those with content-distribution strategies based around Flash and application developers dependent on AIR, but the world seems like it’s heading in a different direction.
Flash 11 and AIR 3 were introduced Wednesday, and the most notable improvement probably concerns graphics performance. Adobe also made it possible for AIR applications to work more closely with hardware on a computer or mobile device, such as tapping into a phone’s NFC (near-field communications) chip for things like mobile payments.
Flash and AIR apps are still quite common on PCs and Android devices, but are of course famously forbidden from Apple’s iOS devices. Adobe faces a major transition, however, as Microsoft rolls out Windows 8 next year. Microsoft (NSDQ: MSFT) said last week that Internet Explorer 10 will be HTML5-only in the Metro tablet-style interface that’s likely to be found on many tablets and PCs.
“Running Metro style IE plug-in free improves battery life as well as security, reliability, and privacy for consumers,” Microsoft said in the blog post announcing that news.