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Summary:

Smartphones will represent around 54.5 percent of the mobile phone market by 2015. IHS, a research firm, says global smartphone shipments of 1.03 billion in 2015 versus 478 million smartphones shipped in 2011. At present, smartphones have about 32.5 percent share of the market.

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Smartphones will represent around 54.5 percent of the mobile phone market by 2015, according to a study from research firm, IHS (formerly iSuppli.) They are forecasting global smartphone shipments of 1.03 billion in 2015 vs 478 million smartphones shipped in 2011. At present, smartphones have about  32.5 percent share of the market.

The big growth is obviously going to come from low end of the market, and that’s going to help companies like Samsung (which owns its own Bada OS) to become a larger player in the market. IHS notes that during the second quarter of 2011, Samsung’s smartphone sales grew 600 percent sequentially, thanks to its low-end products targeting China and Latin America. IDC, another research firm, estimates Samsung sold about 17 million smartphones during the second quarter of this year. It’s good to see that the rest of the folks are beginning to realize what we have been saying for nearly a year: The smartphone battle is between Apple and Samsung.

  1. Wonder what these figures look like if you include all mobile devices that can make run apps and make phone calls, including iPod and iPad?

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  2. Adam J. Martin Thursday, August 25, 2011

    important to note this is 54.5% of phones SHIPPED, not % of install base. will be a few years more until smartphone actually rule on the ground.

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  3. 2012 SP’s take over compleet

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  4. John Harrington, Jr. Friday, August 26, 2011

    Fiberlink recently breached this topic in one of their webinars. View a recording here and learn why forward-thinking organizations are embracing the app-enabled smartphone revolution and what the implications are for enterprise IT directors: http://bit.ly/mRS0dk

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