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Summary:

If you buy an electric car will you be more likely to buy solar panels? That’s SunPower and Ford are hoping, and have launched a new initiative to bundle a deal for a Ford Focus Electric vehicle and a SunPower solar rooftop system.

FordFocusEV1

If you buy an electric car, will you be more likely to buy solar panels to charge the EV with clean power? That’s what solar panel maker SunPower and Ford are hoping, and have launched a new initiative to bundle a deal for a Ford Focus Electric vehicle and a SunPower solar rooftop system.

Ford and SunPower are calling their special “Drive Green for Life,” and are pitching the deal as a way for Ford Focus Electric owners to reduce their costs of ownership by enabling them to produce their own electricity, and essentially fuel. A 2.5 kilowatt SunPower rooftop panel system, which can produce 3,000 kilowatt hours of electricity per year,  is supposed to be designed to pay for enough fuel for a car-owner that drives 1,000 miles per month.

Along with the solar panels and the electric car, the group has thrown in an energy monitoring system and an iPhone app, to help you connect with your new system. SunPower says the panels will cost at the base less than $10,000, and SunPower will also offer financing options. Within the deal, the group is also bundling electric car charging options.

It makes sense that home owners that want to buy an electric car would also be interested in adding on an extra solar systems. Both items are generally for a well-off demographic who is looking to invest in these energy techs because they are fashionable, not necessarily economic, yet. To me, they seem like the same type of audience.

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  1. Are they taking into account “Time of Use” metering when making those calcs? If not, then financially you’d be better off putting up 1/3 the system ($3000) and taking advantage of the peak power rates (.30/kWh in California) on the panels, while charging the car overnight at off peak rates (.10/kWh).

  2. “…well-off demographic who is looking to invest in these energy techs because they are fashionable…”
    OK, you have to be well-off to afford this package, but “fashion” as the prime motivating factor?
    Let me see if I can think of some thing else that might motivate people to buy solar panels and electric cars…
    Hm. Thinking, thinking…
    No, I guess that’s it. People are just being fashion-conscious, and next year when it’s more hip to buy a gas-guzzling Hummer, these same people will be buying those, and tearing the passe solar panels off their roofs, I suppose.

    Fashion.

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