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Summary:

Netflix has a catalog of 51,000 movies and TV show episodes, which can be watched on more than 450 devices. Those numbers have helped Netflix to become the biggest video subscription service in the U.S. Check out our infographic for a success story in numbers.

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When it comes to making money with online video, there is Netflix, and then there’s everyone else. The company has managed to grow its streaming video service from an added feature to its main business, and it’s utilized its footprint on more than 450 devices to amass more subscribers than even Comcast, the nation’s biggest cable TV provider. Check out our infographic for a look at the money, the technology and the catalog behind the Netflix empire:

Netflix recently ruffled some feathers with its plan to split its DVD-by-mail and online video efforts into two separate subscription plans, effectively raising the rates up to 60 percent for some users. The company now expects growth to slow down in the coming quarter as a result.

What do you think? Will Netflix continue to grow its position of online video domination, or are we going to see the company stumble as a result of the price hike? Let us know in the comments!

  1. Interesting numbers, but I’m not sure if they’re correct in some of them. Just a few weeks ago, there were numbers released that said the methods of watching Netflix were drastically different. For example, 42% watch Netflix directly on their computer, while the next highest device is the Wii, at 25%. The study was done by Nielsen.

    http://www.wired.com/epicenter/2011/07/post-pc-netflix-hulu-youtube/

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    1. Those stats were based on a survey, as opposed to actual traffic measurements. I wrote about the difference back in July:

      http://gigaom.com/video/hulu-vs-netflix-connected-devices/

      It’s also worth noting that surveys tend to be a little less accurate. The Wired article notes that 3 percent of folks surveyed said that they watch Hulu Plus on the Wii – but the service isn’t even available on the game console…

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      1. Its available on Wii, you just need a CD for it.

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      2. Ritesh, I think you might be thinking of the Netflix app? Hulu doesn’t currently offer any Wii support:

        http://www.hulu.com/plus/devices?src=topnav

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      3. Is traffic really a good indicator for popularity? Won’t streaming a movie in 1080p to the PS3 will create a lot more traffic than streaming the same movie on a Wii?

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  3. That bandwidth number is a massive problem for Netflix going forward as it tries to grow.

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  4. János Július Györke Wednesday, August 10, 2011

    The largest obstacle for Netflix is the isp providers. As many people already know. Most broadband providers such as Comcast put a bandwidth cap on their customers. Comcast for example has a cap of 250 gigabytes per month. However, if a customer is using anywhere near that amount or past that amount Comcast may terminate that customer and will do so without warning.

    I personally love Netflix. The quality of the movies and the choices that they have is great. However, I see issues with some families who may have blue ray dvd players or PS3 systems that allow them to scream netflix on their television sets. If you live in a big family and everyone watches a few 1080p movies each day, one can easily go past the 250gb mark and have their internet shut off. Since Comcast has their own digital cable service (xfinity) now. I can only imagine how they may even limit it to less bandwidth each month just to put a stop to customers using Netflix.

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    1. I agree with Janos. Since April our Netflix streaming usage has steadily climbed. Last month we used 149GB of our allotment. In the first 8 days of this month (August) we’ve used 56GB. We’re practically not watching cable tv anymore. I’m starting to worry that we are going to be using all of our 250GB each month within a few months. Hopefully , when the fall tv season starts our usage will go down again. I hope.

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  5. Why doesn’t Netflix up its movie catalog? The company continues to downsize the amount of movies available to stream, especially tv series.

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    1. I bet this has a lot to do with exclusivity rights that Netflix has to abide by.

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  6. i’m about to cancel Netflix. i am really disappointed lately in the movie selection.

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    1. I hear you. I was an avid Netflix fan too and now I am so disappointed in the company that I canceled my subscription. Their catalogue sucks and it is just not worth it anymore.

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    2. same here…anyone under 10 would have a field day with netflix. My nieces who are toddlers can watch almost every episode of their favorite shows. I kept it only for them when half my queue vanished (most were the more popular, current movies)..Now they are going back to school, I’m canceling netflix. It’s just a waste of money and bandwidth now.

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  7. Nice to see the 300×250 NetFlix Free Trial ad to the right of this article. NetFlix is great. Most of us will get over {forgot and forgive} the price hike, just like we got over {forgot and forgive} the spike in gas prices..

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  8. Douche

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  9. What a pump article. In all reality they have a horrible streaming selection. Counting Andy Griffith as 100 because they have 100 episodes is a pump number. Really they have about 8,000 streaming shows and about 6 that are worth watching.

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