Summary:

»  For instant ratings, interviews with a checkbook (NY Times)

»  How Apple (NSDQ: AAPL) iCloud and iTunes Match will w…

Morning Lowdown
photo: Corbis / Patricia Curi

»  For instant ratings, interviews with a checkbook (NY Times)

»  How Apple (NSDQ: AAPL) iCloud and iTunes Match will work: The unofficial FAQ (paidContent)

»  Hearst brings digital shopping to its magazines (Media Decoder)

»  It’s a Facebook world…other social networks just live in it (TechCrunch). On the other hand, Facebook is seeing big traffic drops in the U.S. and Canada as it nears 700 million users worldwide (Inside Facebook).

»  Inside Twitter’s ads: $120,000 per day for Promoted Trends (The Next Web)

»  Future of media: This is no time for incrementalism (GigaOm)

»  Person as distribution channel: A case study of YouTube (NSDQ: GOOG) star Dave Days (slash blog)

»  Why selling e-books at 99 cent destroys minds (Publishing Perspectives)

»  Don’t lose that number: Why mobile communications is still about digits (paidContent)

»  This is not the way I’d imagined Bill Gates…a rare and remarkable interview with the world’s second richest man (Daily Mail)

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