Summary:

»  Penry Price to Leave Google (NSDQ: GOOG) for Startup Media6Degrees (AdAge)

»  As Digital-Ad Techniques Proliferate,…

Morning Lowdown
photo: Corbis / Patricia Curi

»  Penry Price to Leave Google (NSDQ: GOOG) for Startup Media6Degrees (AdAge)

»  As Digital-Ad Techniques Proliferate, Specialists Aim to Simplify the Landscape (WSJ)

»  Online Video Start-Ups Seek to Carve Out a Place Beside YouTube (NYT)

»  TRA and MediaBank, two companies whose business models are predicated on transferring online media buying and selling methods to the TV, have struck a partnership to create an integrated media buying tool. (Press Release)

»  Condé Nast’s biggest newsstand seller Glamour magazine was off to a bumpy start this year. (WWD)

»  The metered model deserves a closer look. One the dirtiest little secrets of the online media business is the actual number of truly loyal readers – as opposed to fly-bys. No one really wants to know (let alone let anyone else know). (Frédéric Filloux/Monday Note)

»  Film directors are embracing cable TV (LAT)

»  Is Twitter Like Speech or Like Writing? The Answer Is Yes (GigaOm/Mathew Ingram)

»  Atlanta-based Birch Communications, an IP-based telecom and managed services provider to SMBs, has scored a $77.5 million finance package which will serve to repay outstanding indebtedness. (Techcrunch)

»  Why Groupon is Worth $25 Billion Dollars (Steve Cheney/Steve’s Blog)

Comments have been disabled for this post