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Summary:

When used correctly, search engine optimization can get your content ranked higher on search results pages. Used poorly, you might end up ma…

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photo: Getty Images / Justin Sullivan

When used correctly, search engine optimization can get your content ranked higher on search results pages. Used poorly, you might end up masking your content with catchy phrases. Search Engine Land illustrated a handy dandy guide, the ABCs of SEO, if you will. Below, you’ll find the major factors to focus on for search engine ranking success.

Search Engine Land Periodic Table of SEO Ranking Factors

  1. This is a really great chart for that rounds up all of the key on page and off page search ranking factors.  One addition that could add a little value to the graph would be a breakdown of the importance of each of these pieces.  Inbound links, from the link authority of a website to the anchor text used in the link, can represent 66% of the reason one website can outrank another.  Percentages could help other SEO’s prioritize and focus on what will give them the best search rankings for time invested.  

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