Comments on: Is Facebook the Next MySpace? For Media Sales, Maybe. http://gigaom.com/2011/05/17/facebook-the-next-myspace/ Sat, 18 May 2013 23:29:01 +0000 hourly 1 http://wordpress.com/ By: beenyweenies http://gigaom.com/2011/05/17/facebook-the-next-myspace/#comment-625565 Fri, 20 May 2011 17:48:59 +0000 http://gigaom.com/?p=346425#comment-625565 I’m no expert in this space, but I would imagine the primary barrier for one-off rentals is that people are lazy. If they already have a pile of Facebook credits in their account (most of us don’t), they’re more likely to use a service like this. For most people, however, digging into their wallet and going through the name/address/credit card info routine just for a single $2.00 purchase triggers the laziness in all of us.

Netflix offers a wide selection and is available on dozens of on/offline devices, but I would guess their main selling point is that people can sign up once, pay their bill once a month, and not have to worry about a lengthy microtransactions process just to watch a movie.

]]> By: Marq Sears http://gigaom.com/2011/05/17/facebook-the-next-myspace/#comment-625292 Thu, 19 May 2011 13:39:30 +0000 http://gigaom.com/?p=346425#comment-625292 One thing that is a problem is one-off rentals, if they are not under $2.00 and transferable between devices, then you won’t get many sales. You have to be perceive as a “great value”…but buying Facebook Credits to purchase one movie, that I can go to my Cable OnDemand, Netflix or Redbox to see,
in the words of a Mobster…”Fagetaboutit!”, there is no trend.

Until Facebook is throughly integrated into the connected device market or it can host a video library…it won’t work.

]]> By: Rupert Hurley http://gigaom.com/2011/05/17/facebook-the-next-myspace/#comment-625183 Wed, 18 May 2011 23:18:47 +0000 http://gigaom.com/?p=346425#comment-625183 Subscription is definitely the way forward…however there are myriad challenges content owners and distributors which threaten to undermine the whole model. My company digitalle has been working to solve these problems since last April, and will be formally launching our service in e very near future.

Anyone interested parties are warmly welcome to get in touch with us to learn more….and there are some pretty fundamental issues at stake here.

Rupert Hurley, CEO, digitalle Limited, a UK based start up specialising in multi channel publishing solutions, digital content management and content security.

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