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	<title>Comments on: Google Forces Roku to Take Down Its YouTube Channel</title>
	<atom:link href="http://gigaom.com/2011/04/21/google-forces-roku-to-take-down-its-youtube-channel/feed/" rel="self" type="application/rss+xml" />
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		<title>By: William</title>
		<link>http://gigaom.com/2011/04/21/google-forces-roku-to-take-down-its-youtube-channel/#comment-639752</link>
		<dc:creator><![CDATA[William]]></dc:creator>
		<pubDate>Fri, 15 Jul 2011 20:52:32 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=334627#comment-639752</guid>
		<description><![CDATA[It seems as if how you interface with media is just splitting hairs now. I will still have to watch a commercial and I will still have to see the YouTube logo regardless.]]></description>
		<content:encoded><![CDATA[<p>It seems as if how you interface with media is just splitting hairs now. I will still have to watch a commercial and I will still have to see the YouTube logo regardless.</p>
]]></content:encoded>
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		<title>By: Mike Johnston</title>
		<link>http://gigaom.com/2011/04/21/google-forces-roku-to-take-down-its-youtube-channel/#comment-619135</link>
		<dc:creator><![CDATA[Mike Johnston]]></dc:creator>
		<pubDate>Sat, 23 Apr 2011 15:38:00 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=334627#comment-619135</guid>
		<description><![CDATA[Blip.tv does a good job but this conversation is a good lead-in to a broader topic. What is really the value of any large video aggregator for a small content producer like a band with one music video? In the case of youtube 35 hours of content is uploaded every minute and how is your 4 minute music video ever going to get noticed. It won&#039;t. Unless ypou have help.

A recent story on youtube showed that it is the &quot;Partner&quot; videos that youtube promotes which get like 80% of all the views on youtube. Those video creators can recieve cash, ad revenue, upgraded video equipment and much more from youtube. The opportunity to be a partner (ie successful) is a totally arbitrary one and up to YouTube staff.

This introduces what I have been calling the &quot;geek filter&quot;. By that I men that the content which is successful on the web is what is featured or promoted on various high profile websites. In each case it is the owners/staff of those sites which make that determination based on their own preferences.

So, despite the illusion that the web is free and fair and guided by the web 2.0 &quot;crowd&quot;, what we see developing is just a new embodiement of traditional media complete with the familliar &quot;gatekeepers&quot; who make the final determination on what we see most readily.]]></description>
		<content:encoded><![CDATA[<p>Blip.tv does a good job but this conversation is a good lead-in to a broader topic. What is really the value of any large video aggregator for a small content producer like a band with one music video? In the case of youtube 35 hours of content is uploaded every minute and how is your 4 minute music video ever going to get noticed. It won&#8217;t. Unless ypou have help.</p>
<p>A recent story on youtube showed that it is the &#8220;Partner&#8221; videos that youtube promotes which get like 80% of all the views on youtube. Those video creators can recieve cash, ad revenue, upgraded video equipment and much more from youtube. The opportunity to be a partner (ie successful) is a totally arbitrary one and up to YouTube staff.</p>
<p>This introduces what I have been calling the &#8220;geek filter&#8221;. By that I men that the content which is successful on the web is what is featured or promoted on various high profile websites. In each case it is the owners/staff of those sites which make that determination based on their own preferences.</p>
<p>So, despite the illusion that the web is free and fair and guided by the web 2.0 &#8220;crowd&#8221;, what we see developing is just a new embodiement of traditional media complete with the familliar &#8220;gatekeepers&#8221; who make the final determination on what we see most readily.</p>
]]></content:encoded>
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		<title>By: Paddy</title>
		<link>http://gigaom.com/2011/04/21/google-forces-roku-to-take-down-its-youtube-channel/#comment-619025</link>
		<dc:creator><![CDATA[Paddy]]></dc:creator>
		<pubDate>Fri, 22 Apr 2011 17:47:13 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=334627#comment-619025</guid>
		<description><![CDATA[Consider contacting EWTN.com - they&#039;re looking to add a dedicated Roku channel, blip.tv might be ideal]]></description>
		<content:encoded><![CDATA[<p>Consider contacting EWTN.com &#8211; they&#8217;re looking to add a dedicated Roku channel, blip.tv might be ideal</p>
]]></content:encoded>
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		<title>By: Bob</title>
		<link>http://gigaom.com/2011/04/21/google-forces-roku-to-take-down-its-youtube-channel/#comment-618836</link>
		<dc:creator><![CDATA[Bob]]></dc:creator>
		<pubDate>Thu, 21 Apr 2011 20:44:52 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=334627#comment-618836</guid>
		<description><![CDATA[AppleTV has Youtube, why not Roku?]]></description>
		<content:encoded><![CDATA[<p>AppleTV has Youtube, why not Roku?</p>
]]></content:encoded>
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	<item>
		<title>By: Rick Rey</title>
		<link>http://gigaom.com/2011/04/21/google-forces-roku-to-take-down-its-youtube-channel/#comment-618832</link>
		<dc:creator><![CDATA[Rick Rey]]></dc:creator>
		<pubDate>Thu, 21 Apr 2011 20:38:15 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=334627#comment-618832</guid>
		<description><![CDATA[If producers are interested in having their shows on Roku, consider distributing through blip.tv. We reach all of the major set-top boxes and internet-connected TV&#039;s, and we can cross-post to your YouTube channel, too.]]></description>
		<content:encoded><![CDATA[<p>If producers are interested in having their shows on Roku, consider distributing through blip.tv. We reach all of the major set-top boxes and internet-connected TV&#8217;s, and we can cross-post to your YouTube channel, too.</p>
]]></content:encoded>
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	<item>
		<title>By: Rajesh Raheja</title>
		<link>http://gigaom.com/2011/04/21/google-forces-roku-to-take-down-its-youtube-channel/#comment-618808</link>
		<dc:creator><![CDATA[Rajesh Raheja]]></dc:creator>
		<pubDate>Thu, 21 Apr 2011 19:24:57 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=334627#comment-618808</guid>
		<description><![CDATA[This is bad news for Roku. The YouTube channel on it - even though unofficial - was functionally richer than the one in AppleTV.]]></description>
		<content:encoded><![CDATA[<p>This is bad news for Roku. The YouTube channel on it &#8211; even though unofficial &#8211; was functionally richer than the one in AppleTV.</p>
]]></content:encoded>
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	<item>
		<title>By: evie</title>
		<link>http://gigaom.com/2011/04/21/google-forces-roku-to-take-down-its-youtube-channel/#comment-618803</link>
		<dc:creator><![CDATA[evie]]></dc:creator>
		<pubDate>Thu, 21 Apr 2011 19:00:42 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=334627#comment-618803</guid>
		<description><![CDATA[So much for Don&#039;t Be Evil.]]></description>
		<content:encoded><![CDATA[<p>So much for Don&#8217;t Be Evil.</p>
]]></content:encoded>
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