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Summary:

The white iPhone will be available for purchase by the end of April, according to Bloomberg. Three people “with knowledge of [Apple's] plans” told Bloomberg that the long-awaited white iPhone 4 will begin shipping in the next few weeks, following a lengthy 10-month delay.

white-black-iphone-4

The white iPhone will be available for purchase by the end of April, according to Bloomberg. Three people “with knowledge of [Apple's] plans” told Bloomberg that the long-awaited white iPhone 4 will begin shipping in the next few weeks, following a lengthy 10-month delay. The white iPhone was originally announced alongside its black counterpart in June of 2010.

One of the sources said that the new iPhone will be available from both AT&T and Verizon, and that the release was delayed due to manufacturing problems including paint that peeled when exposed to high heat (not good if you’ve ever tethered your iPhone while playing a game). A late-April release would be in keeping with a statement made on Twitter in March by Apple executive Phil Schiller that the white iPhone 4 would indeed be arriving this spring.

Getting the white iPhone 4 just right has obviously been quite a challenge for Apple. Reasons behind the delay have never been explained in detail, though Apple did originally cite challenges in the manufacturing process when it first announced a delay of around a month from the launch of the black version. Rumors have suggested that the white color may have allowed too much internal light bleed, that the white color didn’t match between faceplate and home button, that it couldn’t take good pictures, and that it was awaiting an antenna fix. I doubt we’ll ever know for sure the real reason.

If true, the imminent release of a white iPhone 4 could be taken as an indicator that Apple does indeed plan to put off its typical yearly iPhone model refresh until fall. A white iPhone 4 could operate as a stopgap to attempt to shore up sales in the intervening summer months. Recent supplier reports suggest that Apple hasn’t yet begun any production planning efforts regarding an iPhone 5, which is unusual at this stage in the manufacturing game. On the other hand, a white iPhone 4 could just represent a late-stage attempt to boost sales ahead of the usual June iPhone announcement.

But after tens of millions of sales in just a single color, how appealing is a white iPhone 4 at this late stage in the game?

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  1. I will not be getting a new iPhone until 5 is released. I couldn’t get the 4 on release because I had bought the 3GS upon it’s release. January was the earliest At&t would allow me to get an upgrade and at that point the 5 was anticipated to be released in June. Now that that’s changed i still don’t want the old tech iPhone 4. Not worth it.

  2. I couldn’t care less about the paint-color on the outside of my phone. It’s what is *INSIDE* that matters.

    And I certainly would NEVER buy any phone that I knew had 10 *MONTHS* worth of design flaw/problems/failures… but it “might” work now.

    No thanks.

  3. I just don’t get the big deal about the color of the phone.

  4. Gustavo Domínguez Thursday, April 14, 2011

    I was reading the previous comments and all I can say is that thankfully my carrier (Telcel) is very easy going on the periods in which you can upgrade your phone; only after six months and they still heavily subsidize it.

    And thank god I didn’t wait to get the white version of the phone when it first was announced, I’d still be using a very old and slow iPhone 3G. I’ve been craving for this phone with the bumpers since it was announced!

    So, if rumors are true I could finally be getting a white iPhone and in January or so (they usually have been taking around 2 months more to arrive to Mexico once released on the US) the 5th iteration of the phone. The timing is just perfect.

    Best of all, is that if you don’t want to renew your contract; you can buy the phone carrier-unlocked online at the Apple Store. Since three carriers have the phone, there’s no longer need to sell it locked. :D

  5. A white iPhone? Was I supposed to get excited about this? Or care? Who is still holding out for this?

  6. I am really excited to get white iPhone. However, I would look forward for the release of iPhone 5 till June. Once iPhone 5 is released, I will prefer to buy white iPhone. Thanks for sharing the good news.

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