Comments on: How to Avoid the Pitfalls of Mobile Marketing http://gigaom.com/2011/03/12/how-to-avoid-the-pitfalls-of-mobile-marketing/ Wed, 19 Jun 2013 18:07:48 +0000 hourly 1 http://wordpress.com/ By: Colin Gibbs http://gigaom.com/2011/03/12/how-to-avoid-the-pitfalls-of-mobile-marketing/#comment-608264 Mon, 14 Mar 2011 15:53:49 +0000 http://gigaom.com/?p=316603#comment-608264 I still don’t see the use-case scenario for that QR code, Emilio. Yes, it will be seen by plenty of people, but what’s the point if only very few can actually scan it?

]]> By: Emilio http://gigaom.com/2011/03/12/how-to-avoid-the-pitfalls-of-mobile-marketing/#comment-608123 Mon, 14 Mar 2011 03:43:40 +0000 http://gigaom.com/?p=316603#comment-608123 I agree with everything you said except for the QR code on the back of the bus. I think that is an excellent use of the technology. Your argument about sending the wrong message with regard to using your cell phone while driving is valid, but I think most people would know that that was not the intent of the ad.

The bus will be seen by thousands of people who are not driving behind it or beside it. The ad is for tourism in the city. I think a mobile ad on a mobile vehicle is a brilliant idea.

]]> By: vishnu http://gigaom.com/2011/03/12/how-to-avoid-the-pitfalls-of-mobile-marketing/#comment-608029 Sun, 13 Mar 2011 12:28:06 +0000 http://gigaom.com/?p=316603#comment-608029 as the mobile users are increasing YOY it is mandatory to develop sites that fit to the small screen and mobile friendly

]]> By: QR Code Marketing http://gigaom.com/2011/03/12/how-to-avoid-the-pitfalls-of-mobile-marketing/#comment-607940 Sat, 12 Mar 2011 23:39:02 +0000 http://gigaom.com/?p=316603#comment-607940 I couldn’t agree more.
It always amazes me when brands ‘slap on’ a QR code and don’t pay any attention to the mobile users experience.

A good simple call to action, is much more powerful than sending them to the home page of your ‘desk top size’ website.

]]> By: Himanshu http://gigaom.com/2011/03/12/how-to-avoid-the-pitfalls-of-mobile-marketing/#comment-607869 Sat, 12 Mar 2011 18:08:35 +0000 http://gigaom.com/?p=316603#comment-607869 great tips. Now we have to focus on mobile web designing to take advantage of the traffic.

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