Ready for some football — and also the accompanying commercials, half-time show and post-show Glee extravaganza? Hopefully, because it’s Super Bowl Sunday, y’all!
The experience of watching Super Bowl ads and picking your favorites has become a formalized and structured one, thanks to individual initiatives from Hulu and YouTube, which each have their own forums for voting on the best ads of the day.
Hulu AdZone IV is available now in website and widget form (the latter embedded below), and offers voting on this year’s ads, a leaderboard of as well as a look back at classic ads from the past few years.
YouTube’s Ad Blitz channel goes live the morning of the game, with ads appearing online after they air on TV, available for voting after the game ends.
This is YouTube’s fourth Ad Blitz for the Super Bowl, and according to a YouTube representative it went extremely well last year, with 2.9 million votes cast and 42 million views. Commercials do have a way of performing well — Volkswagon’s adorable Star Wars ad, which leaked in advance of game day, dominated the YouTube charts last Thursday and Friday.
So what about the game itself, especially if you’re a cord cutter? Well, even if no one you know is having a Super Bowl party, there are still options. If you’re a die-hard NFL fan, you probably already have your NFL Sunday Ticket subscription.
If you don’t have it, well, it’s a little late in the season to shell out $350 for access. But for the big game, you still don’t need cable — your best option is probably a digital antenna. That’s right — the game is on Fox, which means that it’ll be broadcast free over-the-air, and for only $12 you can be ready for the kick-off.
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