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	<title>Comments on: Rovi May Finally Get On CE Devices Through Sonic Buy</title>
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		<title>By: Rovi Buys Sidereel, Expands to the Web: Online Video News &#171;</title>
		<link>http://gigaom.com/2010/12/22/rovi-sonic-acquisition/#comment-602844</link>
		<dc:creator><![CDATA[Rovi Buys Sidereel, Expands to the Web: Online Video News &#171;]]></dc:creator>
		<pubDate>Tue, 01 Mar 2011 20:30:58 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=279971#comment-602844</guid>
		<description><![CDATA[[...] company acquired the content recommendation specialist Media Unbound about a year ago, and it spent $720 million on Sonic Solutions in December. Rovi’s core business proposition has been its TotalGuide, an EPG for connected [...]]]></description>
		<content:encoded><![CDATA[<p>[...] company acquired the content recommendation specialist Media Unbound about a year ago, and it spent $720 million on Sonic Solutions in December. Rovi’s core business proposition has been its TotalGuide, an EPG for connected [...]</p>
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		<title>By: Richard Bullwinkle</title>
		<link>http://gigaom.com/2010/12/22/rovi-sonic-acquisition/#comment-561059</link>
		<dc:creator><![CDATA[Richard Bullwinkle]]></dc:creator>
		<pubDate>Mon, 27 Dec 2010 19:27:57 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=279971#comment-561059</guid>
		<description><![CDATA[Perfect!  I would really enjoy such a discussion, because I actually read you regularly and value your insight.  If you&#039;d like to come by and visit us at CES, I&#039;ll show you specific products on specific devices, or if you want to do a phone conversation, that works great, too.  I know CES gets very busy!

Cheers,
-Richard Bullwinkle
richard@rovicorp.com]]></description>
		<content:encoded><![CDATA[<p>Perfect!  I would really enjoy such a discussion, because I actually read you regularly and value your insight.  If you&#8217;d like to come by and visit us at CES, I&#8217;ll show you specific products on specific devices, or if you want to do a phone conversation, that works great, too.  I know CES gets very busy!</p>
<p>Cheers,<br />
-Richard Bullwinkle<br />
<a href="mailto:richard@rovicorp.com">richard@rovicorp.com</a></p>
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		<title>By: Ryan Lawler</title>
		<link>http://gigaom.com/2010/12/22/rovi-sonic-acquisition/#comment-559592</link>
		<dc:creator><![CDATA[Ryan Lawler]]></dc:creator>
		<pubDate>Fri, 24 Dec 2010 19:46:29 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=279971#comment-559592</guid>
		<description><![CDATA[Richard, I appreciate the response. Frankly, we&#039;ve been talking to Rovi for a while, but this is the first time I&#039;ve seen you name CE manufacturers you&#039;re working with -- at least in discussions with me. Would love to discuss after the holidays and get more granular about what you&#039;re offering to these companies and how they&#039;re using your technology.]]></description>
		<content:encoded><![CDATA[<p>Richard, I appreciate the response. Frankly, we&#8217;ve been talking to Rovi for a while, but this is the first time I&#8217;ve seen you name CE manufacturers you&#8217;re working with &#8212; at least in discussions with me. Would love to discuss after the holidays and get more granular about what you&#8217;re offering to these companies and how they&#8217;re using your technology.</p>
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		<title>By: Richard Bullwinkle</title>
		<link>http://gigaom.com/2010/12/22/rovi-sonic-acquisition/#comment-558734</link>
		<dc:creator><![CDATA[Richard Bullwinkle]]></dc:creator>
		<pubDate>Thu, 23 Dec 2010 21:19:09 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=279971#comment-558734</guid>
		<description><![CDATA[Dan, I&#039;m not really excited to engage in a comment debate, and I&#039;m certainly not going to comment on a deal that hasn&#039;t yet closed, but you&#039;ve decided to change the topic midway by defining the word success.

Ryan implied that we can&#039;t get our technology into CE products.

I replied that we supply the guides and metadata for Samsung, Sony, and others comprising the largest CE TV manufacturers in the world.  I&#039;m not about to discuss what each pays for that technology and data, but considering our company has met or beat performance expectations, and almost doubled in value in a year&#039;s time, I would say that we have been successful.  Yes, I understand you want some breakout.  It isn&#039;t going to happen here. 

Happy Holidays,
-Richard]]></description>
		<content:encoded><![CDATA[<p>Dan, I&#8217;m not really excited to engage in a comment debate, and I&#8217;m certainly not going to comment on a deal that hasn&#8217;t yet closed, but you&#8217;ve decided to change the topic midway by defining the word success.</p>
<p>Ryan implied that we can&#8217;t get our technology into CE products.</p>
<p>I replied that we supply the guides and metadata for Samsung, Sony, and others comprising the largest CE TV manufacturers in the world.  I&#8217;m not about to discuss what each pays for that technology and data, but considering our company has met or beat performance expectations, and almost doubled in value in a year&#8217;s time, I would say that we have been successful.  Yes, I understand you want some breakout.  It isn&#8217;t going to happen here. </p>
<p>Happy Holidays,<br />
-Richard</p>
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		<title>By: Dan Rayburn</title>
		<link>http://gigaom.com/2010/12/22/rovi-sonic-acquisition/#comment-558723</link>
		<dc:creator><![CDATA[Dan Rayburn]]></dc:creator>
		<pubDate>Thu, 23 Dec 2010 21:07:13 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=279971#comment-558723</guid>
		<description><![CDATA[Hi Richard, have to agree with Ryan on this one. To date, I don&#039;t know of any metrics Rovi has offered the market to allow us to determine what you classify as a &quot;great success&quot;. If you have such metrics, revenue numbers, or some kind of breakout, I&#039;m sure we&#039;d love to hear more about it. Sony, Samsung etc... are all great customer names, but what&#039;s the real value to Rovi in terms of dollars? Adoption? Devices? etc... there needs to be some metric for the market to determine what the real &quot;success&quot; is. 

My personal opinion, Rovi completely overpaid for Sonic. We always hear them use the name Blockbuster and BestBuy but what have those companies done in the digital space in the past 2 years? Almost nothing. They have had not impact on the market at all. Rovi is spending a lot of money betting on the future.]]></description>
		<content:encoded><![CDATA[<p>Hi Richard, have to agree with Ryan on this one. To date, I don&#8217;t know of any metrics Rovi has offered the market to allow us to determine what you classify as a &#8220;great success&#8221;. If you have such metrics, revenue numbers, or some kind of breakout, I&#8217;m sure we&#8217;d love to hear more about it. Sony, Samsung etc&#8230; are all great customer names, but what&#8217;s the real value to Rovi in terms of dollars? Adoption? Devices? etc&#8230; there needs to be some metric for the market to determine what the real &#8220;success&#8221; is. </p>
<p>My personal opinion, Rovi completely overpaid for Sonic. We always hear them use the name Blockbuster and BestBuy but what have those companies done in the digital space in the past 2 years? Almost nothing. They have had not impact on the market at all. Rovi is spending a lot of money betting on the future.</p>
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		<title>By: Richard Bullwinkle</title>
		<link>http://gigaom.com/2010/12/22/rovi-sonic-acquisition/#comment-558583</link>
		<dc:creator><![CDATA[Richard Bullwinkle]]></dc:creator>
		<pubDate>Thu, 23 Dec 2010 18:54:39 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=279971#comment-558583</guid>
		<description><![CDATA[Hey Ryan, 

This phrase &quot;Rovi has long tried to convince consumer electronics manufacturers to let it power program guides on their connected devices&quot; perhaps implies we&#039;ve tried unsuccessfully.  (maybe it&#039;s just the word &quot;tried&quot;) I just wanted to make sure you know that we already provide guidance technology and metadata to Sony, Samsung, Pioneer, Panasonic, Visio, LG...I mean, we&#039;re very excited about the new capabilities Sonic brings, but we have had great success in the CE space already.

We could talk more about it when you have time.
-Richard Bullwinkle
Chief Evangelist, Rovi]]></description>
		<content:encoded><![CDATA[<p>Hey Ryan, </p>
<p>This phrase &#8220;Rovi has long tried to convince consumer electronics manufacturers to let it power program guides on their connected devices&#8221; perhaps implies we&#8217;ve tried unsuccessfully.  (maybe it&#8217;s just the word &#8220;tried&#8221;) I just wanted to make sure you know that we already provide guidance technology and metadata to Sony, Samsung, Pioneer, Panasonic, Visio, LG&#8230;I mean, we&#8217;re very excited about the new capabilities Sonic brings, but we have had great success in the CE space already.</p>
<p>We could talk more about it when you have time.<br />
-Richard Bullwinkle<br />
Chief Evangelist, Rovi</p>
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