Amazon (s amzn) has rolled out a major new version of the Kindle app for Android (s goog) that adds magazines and newspapers to the standard e-book fare. The app also has shopping capability within the app, making it easier to browse for new content. The new social feature allows sharing reading progress in any book with popular services.
The new version has several tweaks to the interface and user controls that provide a smoother reading experience. Users can configure the app to use the volume buttons for turning pages, and chapter titles are now indicated in the status bar. A much-requested zoom function for graphics has been added, and it’s now possible to move the app to the SD card, saving a lot of system memory.
The in-app store makes it easy to find popular content such as the New York Times Bestsellers List (s nyt) and the Top Kindle List. Previous versions of the Kindle app kicked the user out to the web browser to access the store, but it’s now inside the app for ease of use. The new periodical content is available by subscription and comes with a 14-day free trial.
Amazon isn’t the only name in e-books, as Google (s goog) recently released its own reader app for Android. Our new report (subscription required) details 3 Ways Google Can Succeed in E-books and seriously compete with Amazon.
Related content from GigaOM Pro (sub req’d):
- Analyzing the Social E-book
- The Week E-books Won the War
- As E-book Sales Grow, So Does Disintermediation