Comments on: YouTube Bucks Ad Trends With Short, Targeted Campaigns http://gigaom.com/2010/11/30/youtube-bucks-ad-trends-with-short-targeted-campaigns/ Sun, 26 May 2013 08:28:52 +0000 hourly 1 http://wordpress.com/ By: adv180 http://gigaom.com/2010/11/30/youtube-bucks-ad-trends-with-short-targeted-campaigns/#comment-527923 Tue, 30 Nov 2010 20:49:32 +0000 http://gigaom.com/?p=265826#comment-527923 Good article, it can definitely be difficult to determine if an ad should be broad or target specific. For example, a retailer of general merchandise has a wide range of customers so do they advertise to all of them at once or be more selective and highlight certain products? And under what circumstances would each option be more successful?

Also, thank you for providing those interesting links- looking at the YouTube chart, it’s amazing to think of what are the most popular videos on the internet.

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