Today on the Net: Google TV Ads will now be available on 50 channels on Verizon FiOS, cable distributors and programmers appeared before a senate subcommittee meeting on retrans fights and Yahoo Connected TV is rolling out Paid Widgets beginning next year.

Google TV Ads Now On FiOS; by adding more than 50 networks on Verizon FiOS TV across 3.3 million homes, Google TV Ads can offer advertisers access to the audiences they want to reach on television. (Google TV Ads blog)

Lawmakers Scold Broadcasters, Cable Operators Over Fee Battles; members of a Senate panel scolded broadcasters and cable operators for waging fee battles that cut off consumers from popular television shows, but didn’t map out a path toward taking any legislative action. (Wall Street Journal)

Yahoo Connected TV Expands Platform To Paid Apps; Yahoo’s TV app platform is now providing developers the opportunity to create Paid TV Widgets to be featured in the Yahoo Connected TV Store expected to launch in the Spring of 2011. (TechCrunch)

PayPal Payments Coming to a TV Near You Soon?; Canoe Ventures is one step closer to equipping every living room in America with T-commerce powered by PayPal. (PayPal Blog)

Murdoch: Sky Anywhere Is a Defensive Play Against Cord Cutting; BSkyB chairman James Murdoch has said the Sky Anywhere strategy will help defend the satellite platform against the threat of cord cutting. (Broadband TV News)

Kaltura Releases V3 of Community Edition; the upgrade adds cloud-deployment options, ad network integration, custom metadata, mobile delivery, and more. (Streaming Media) Personalizes Social TV; this morning announced it has added personalization features to its popular “TV Check-in” feature, which allows users to share the shows they are watching with their Facebook friends. (MediaPost)

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