Comments on: LivingSocial and the Future of Local Group-Buying

By: Parthiv

Parthiv — Wed, 01 Dec 2010 07:56:53 +0000

Totally agree with felow commentators about Groupon and LivingSocial’s success and how they have revolutionized local business advertising.

While the business objective with group buying and daily deal sites is primarily “lead generation” for local businesses as what they offer are loss leaders and they cannot run those offers regularly, there are services now emerging to help businesses with real-time offer and inventory management. One of such services is Matchpin (www.matchpin.com) that enables local businesses to run offers on their terms, when they want and what they want. Matchpin through its location-based mobile app (www.tinyurl.com/matchpin) distribute offers to consumers in real time that users can go redeem directly at the store – no prepayment, no preplanning.

By: Alex

Alex — Wed, 01 Dec 2010 06:04:53 +0000

8coupons does essentially what Mr Rainey is explaining
http://www.8coupons.com

By: Google Wants Groupon Because Social Ads Are the Future: Tech News «

Google Wants Groupon Because Social Ads Are the Future: Tech News « — Tue, 30 Nov 2010 16:48:12 +0000

[...] LivingSocial — talked about a future in which consumers and local businesses could participate in a kind of real-time auction-style marketplace for deals on products and services, so people looking for deals on dinner tonight could survey the [...]

By: Groupon Seeks More Cash so it Can Scale: Tech News «

Groupon Seeks More Cash so it Can Scale: Tech News « — Mon, 08 Nov 2010 15:57:01 +0000

[...] as others try to replicate the company’s success. In addition to LivingSocial, which is the number two player in some major U.S. markets and has also been expanding aggressively, Groupon got a new — and [...]

By: Andrew

Andrew — Sat, 06 Nov 2010 11:13:42 +0000

Groupon and Living Social are taking the world by storm right now. One issue that stands out is the sustainability of their business models. Businesses are going out of business and customers can't redeem their coupons. We're developed the first sustainable local deal business model... bTreated is a premier members-only online service that coordinates limited-time sale events on luxury services from the world’s most prestigious spas. bTreated provides members exclusive last minute luxury deals and experiences in their city. Consumers willing to wait to book up to 48 hours in advance can score deals ranging from 30-80% off on services such as massages, manicures, haircuts, and more. !

By: How to Make Myspace Relevant (Again): Tech News «

How to Make Myspace Relevant (Again): Tech News « — Mon, 01 Nov 2010 18:15:43 +0000

[...] a marketplace for artist merchandise, and should consider adopting gimmicks such as Groupon-like daily deals and group purchasing. Easy-to-build storefronts from Payvment would make sense, and Myspace should be a leader in [...]

By: @phntmtwtr

@phntmtwtr — Sun, 31 Oct 2010 05:12:42 +0000

Groupon has created a feeding frenzy like sharks on chum. The market is already undergoing the beginning of a maturing market with market segmentation. Consumer segmentation with companies like http://www.couptessa.com that focuses on coupons for women. Urban segmentation with companies like http://www.scoutmob.com that focuses on just a few cities. Location segmentation like http://www.appcelerator.com/products/titaniumcommerce/ that focuses on coupons / deals based on location and proximity. (similar to what Rainey attempts to describe).

Right now, the average time from start-up to profitability for a digital coupon company is 4 months! The technology is not that complicated and the barrier to entry is very low. So, the real stress test for companies like Groupon and Living Social comes when the market gets saturated with the “Groupon Wannabees”. And is there a tsunami building that will hurl the sharks ashore?

By: Is Facebook Moving in on Groupon’s Turf?: Tech News «

Is Facebook Moving in on Groupon’s Turf?: Tech News « — Fri, 29 Oct 2010 15:00:57 +0000

[...] both Foursquare and Groupon, as well as other similar group-buying services such as LivingSocial, which I wrote about recently. While Groupon has been growing at a dramatic rate, thanks in part to the more than $160-million in [...]

By: megamelfina

megamelfina — Wed, 27 Oct 2010 23:37:31 +0000

Groupon and LivingSocial are both very successful companies that are going to be around for a long time to come. They garner a lot of business and make a lot of money from consumers looking to save.

A great site to use to find deals and sales in your area is http://www.dailydealpool.com. They’ll send you a daily email with the best buys, ensuring you don’t miss out on this new trend.