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Social publisher Scribd is partnering with Apture to create mini-webpages offering videos, photos and other web info within the site’s publi…

Scribd 2010 Logo

Social publisher Scribd is partnering with Apture to create mini-webpages offering videos, photos and other web info within the site’s public and in-store documents. Essentially, the feature, called Apture Highlights, lets readers highlight text within their Scribd documents to access other media on the web without leaving the page. The addition of Apture follows Scribd

  1. I also have a more in-depth video with Apture’s CEO/founder, Tristan Harris, demonstrating this and talking about the role his company is playing in making the web easier to use: http://scobleizer.com/2010/10/19/scribd-and-apture-herald-a-new-more-usable-web-new-wave-of-semantic-services-arrives/

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