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Summary:

Today on the Net: the FCC proposed arbitration in the Fox-Cablevision retrans dispute, but Fox has declined, Justin.tv continues to grow UGC traffic despite the loss of business development execs and the FCC ordered some CableCARD reform that comes up short.

FCC Proposes Mediation in Cablevision-Fox Dispute; the regulatory commission proposed mediation in a dispute between Cablevision and News Corp. that could disrupt Fox broadcasts this weekend, but Fox declined. (NY Times) Related: Retrans Reform Advocates Call for Government to Step In (Broadcasting & Cable)

Despite Employee Shakeout, Justin.tv Continues To Grow; Justin.tv has been bleeding employees recently, but CEO Michael Seibel doesn’t seem to be worried. (TechCrunch)

FCC Orders CableCARD Reform; the FCC ordered some short-term CableCARD adjustments in the name of reform, but we’re still left with flakey SDV tuning adapters, a generation of hobbled S-Card HDTVs, and non-cable TV providers who will continue to operate closed networks. (Zatz Not Funny!)

$40M Is the New Budget Ceiling for Hollywood Dramas; If you want to make a Hollywood drama, whether it’s a biopic or a crime thriller, your budget ceiling, with rare exception, is going to be $40 million. (LA Times)

TV Ads Perform as Well as Made-for-Web Ads; recent research found that re-used TV spots resulted in higher brand awareness metrics than made-for-web ads, and online ad awareness got a bigger lift from repurposed video ads than made-for-web video. (eMarketer)

  1. [...] Vid-Biz: Fox-Cablevision, Justin.tv, CableCARD: Video : Today on the Net: the FCC proposed arbitration in the Fox-Cablevision retrans dispute, but Fox has declined, Justin.tv continues to grow UGC traffic despite the loss of business development execs and the FCC ordered some CableCARD reform that comes up short. – Readmore [...]

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  2. [...] would probably end up with it being taken to court. (The FCC reportedly proposed mediation, but Fox declined.) But given that the FCC is still reeling from the ruling against it for censuring Comcast after [...]

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