Two posts by Hogeschool Utrecht professor Piet Bakker show different outcomes for freesheet newspapers in Europe…
In France, the 20 Minutes and Metro freesheets are the most widely-circulated newspapers, Bakker reports at Newspaper Innovation.
But in Italy, the main freesheet, Leggo, is in fourth place behind three paid dailies, the first of which is a sports paper.
See Bakker’s February number-crunching, when he showed how freesheets started closing around the world in 2008. But, here, he shows how the rate of freesheet closures tailed off this year, as worry over their main income stream, advertising, improved.