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Summary:

Web data API provider Factual is making a play for the hot geo-local space today. Today it came out a huge new dataset for geo-coded information like addresses and phone numbers tied to latitude and longitude for 14 million local U.S. businesses and points of interest.

Factual

Web data API provider Factual is making a play for the hot geo-local space today. The company, which launched last fall, offers tools for improving data through crowdsourcing and data sets that web and mobile application developers can use. Today it came out with a huge new dataset for geo-coded information like addresses and phone numbers tied to latitude and longitude for 14 million local U.S. businesses and points of interest with additional coverage in the UK, Japan, Italy, Indonesia and Australia. Many people, myself included, have talked about the need for a great place database in the sky, and that’s what Factual is actually offering.

Los Angeles-based Factual doesn’t just offer static information; it combines data from partners, vendors and users, and applies machine learning to extract and validate facts — for instance, to determine what the actual current phone number is for a business. So every time a participating service makes an API call, only the most accurate and current data comes back. “We call it living data,” said Factual CEO Gil Elbaz, the former co-founder of Applied Semantics. “We incentivize companies to not use a forked version, but to use our API so they get the freshest data via algorithms and partners.”

Factual ties into the powerful trend of building better apps by using APIs and federated source. Other than local information, Factual also works in other areas like helping Newsweek crowd-source its school rankings and helping Demand Media’s Livestrong site index doctors. Factual is backed with $1 million in seed funding from Andreessen Horowitz, Founder Collective, Miramar Venture Partners and a strong list of individual angels. The company has not yet started charging developers, but when it does, it will set a price per thousand transactions.

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  1. sounds like simplegeo.com ?

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    1. @drewp Factual is a developer platform for accessing high quality data aggregated and structured from many sources: partnerships, crowdsourcing, and through a proprietary machine learning stack. An important distinction is that Factual aggregates the data from many sources and offers it direct to developers, while SimpleGeo offers a valuable set of geo-specific tools and an interesting marketplace for 3rd party data providers. In theory, Factual could be a data provider in the SimpleGeo marketplace.

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  2. [...] take note: Factual Wants to Be Your Place Database in the Cloud http://bit.ly/dmByb7 AKPC_IDS += "670,";Popularity: unranked [...]

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  3. [...] Liz Gannes called the offering "a great place database in the sky." Adam Duvander at ProgrammableWeb said it was "a first step [...]

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  4. [...] Semantics co-founder Gil Elbaz, got off the ground last year. In September, the company sharpened is focus on local data, releasing a huge amount of geo-coded information, including data on more than 14 million U.S. [...]

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