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	<title>Comments on: Don&#8217;t Think of It As Piracy, Think of It As Marketing</title>
	<atom:link href="http://gigaom.com/2010/09/15/dont-think-of-it-as-piracy-think-of-it-as-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://gigaom.com/2010/09/15/dont-think-of-it-as-piracy-think-of-it-as-marketing/</link>
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		<title>By: george</title>
		<link>http://gigaom.com/2010/09/15/dont-think-of-it-as-piracy-think-of-it-as-marketing/#comment-281645</link>
		<dc:creator><![CDATA[george]]></dc:creator>
		<pubDate>Wed, 22 Sep 2010 16:27:28 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=156570#comment-281645</guid>
		<description><![CDATA[HI,

If you want to be anonymous on the net, the best solution is VPN.
And if you use VPN there are not problem with piracy!!!!
You can find a VPN Providers List on
http://www.start-vpn.com/]]></description>
		<content:encoded><![CDATA[<p>HI,</p>
<p>If you want to be anonymous on the net, the best solution is VPN.<br />
And if you use VPN there are not problem with piracy!!!!<br />
You can find a VPN Providers List on<br />
<a href="http://www.start-vpn.com/" rel="nofollow">http://www.start-vpn.com/</a></p>
]]></content:encoded>
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		<title>By: [Communications Report] for September 17th 2010 - AndreaVascellari.com[Communications Report] for September 17th 2010 - AndreaVascellari.com &#124; Andrea Vascellari</title>
		<link>http://gigaom.com/2010/09/15/dont-think-of-it-as-piracy-think-of-it-as-marketing/#comment-276830</link>
		<dc:creator><![CDATA[[Communications Report] for September 17th 2010 - AndreaVascellari.com[Communications Report] for September 17th 2010 - AndreaVascellari.com &#124; Andrea Vascellari]]></dc:creator>
		<pubDate>Fri, 17 Sep 2010 10:33:20 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=156570#comment-276830</guid>
		<description><![CDATA[[...] Don’t Think of It As Piracy, Think of It As Marketing &#8211; Most video-game developers — along with most musicians, writers, movie producers and virtually every other kind of content creator — see digital piracy as an enemy to be fought with every weapon at their disposal. Not Markus Persson. While the Swedish developer of the indie game Minecraft says he isn’t happy about people copying his game illegally, he sees it as a necessary part of doing business in a digital world [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Don’t Think of It As Piracy, Think of It As Marketing &#8211; Most video-game developers — along with most musicians, writers, movie producers and virtually every other kind of content creator — see digital piracy as an enemy to be fought with every weapon at their disposal. Not Markus Persson. While the Swedish developer of the indie game Minecraft says he isn’t happy about people copying his game illegally, he sees it as a necessary part of doing business in a digital world [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Don’t Think of It As Piracy, Think of It As Marketing &#124; Digital Asset Management</title>
		<link>http://gigaom.com/2010/09/15/dont-think-of-it-as-piracy-think-of-it-as-marketing/#comment-276373</link>
		<dc:creator><![CDATA[Don’t Think of It As Piracy, Think of It As Marketing &#124; Digital Asset Management]]></dc:creator>
		<pubDate>Thu, 16 Sep 2010 17:41:42 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=156570#comment-276373</guid>
		<description><![CDATA[[...] Don’t Think of It As Piracy, Think of It As Marketing «. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Don’t Think of It As Piracy, Think of It As Marketing «. [...]</p>
]]></content:encoded>
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		<title>By: Lucian Armasu</title>
		<link>http://gigaom.com/2010/09/15/dont-think-of-it-as-piracy-think-of-it-as-marketing/#comment-276202</link>
		<dc:creator><![CDATA[Lucian Armasu]]></dc:creator>
		<pubDate>Thu, 16 Sep 2010 12:01:52 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=156570#comment-276202</guid>
		<description><![CDATA[I agree. If they make their games like quakelive.com or host them on OnLive or other services like that, they wouldn&#039;t have a piracy problem.

However, I also think piracy on the web happens because it&#039;s a natural aspect of the web. Things get copied over the web. It&#039;s how the Internet works. So why fight it? Embrace it. Just like the music studios have eventually embraced Youtube, and figured out how to make money from it even as people kept uploading their music videos.]]></description>
		<content:encoded><![CDATA[<p>I agree. If they make their games like quakelive.com or host them on OnLive or other services like that, they wouldn&#8217;t have a piracy problem.</p>
<p>However, I also think piracy on the web happens because it&#8217;s a natural aspect of the web. Things get copied over the web. It&#8217;s how the Internet works. So why fight it? Embrace it. Just like the music studios have eventually embraced Youtube, and figured out how to make money from it even as people kept uploading their music videos.</p>
]]></content:encoded>
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		<title>By: Rob</title>
		<link>http://gigaom.com/2010/09/15/dont-think-of-it-as-piracy-think-of-it-as-marketing/#comment-275962</link>
		<dc:creator><![CDATA[Rob]]></dc:creator>
		<pubDate>Thu, 16 Sep 2010 03:46:24 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=156570#comment-275962</guid>
		<description><![CDATA[I have a small indie label and one of the drummers [a drummer!] put it best when I was telling them I intended on making all releases freely available:

buying an album as a way of checking out a [new to you] band is sketchy

Folks do not have to gamble on digital purchases anymore. Instead of buying something they may like, they can now focus on supporting the game developers/musicians/whoever they want to. Nothing wrong with that in my eyes.

I hate hearing about downloads as potential lost sales. As this article suggests, every download is a future potential sale.]]></description>
		<content:encoded><![CDATA[<p>I have a small indie label and one of the drummers [a drummer!] put it best when I was telling them I intended on making all releases freely available:</p>
<p>buying an album as a way of checking out a [new to you] band is sketchy</p>
<p>Folks do not have to gamble on digital purchases anymore. Instead of buying something they may like, they can now focus on supporting the game developers/musicians/whoever they want to. Nothing wrong with that in my eyes.</p>
<p>I hate hearing about downloads as potential lost sales. As this article suggests, every download is a future potential sale.</p>
]]></content:encoded>
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		<title>By: Sutha Kamal</title>
		<link>http://gigaom.com/2010/09/15/dont-think-of-it-as-piracy-think-of-it-as-marketing/#comment-275933</link>
		<dc:creator><![CDATA[Sutha Kamal]]></dc:creator>
		<pubDate>Thu, 16 Sep 2010 02:50:49 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=156570#comment-275933</guid>
		<description><![CDATA[I wonder if this will end up driving a greater number of game developers to move their content to online, hosted experiences, instead of downloadable apps. If technologies like WebGL and HTML5 offline storage can be made to run fast enough in browsers, game developers might be able to write games that run most of their logic locally on a user&#039;s computer, but still require lots of frequent phoning-home to the game developer&#039;s server.

It&#039;d make &quot;try-before-you-buy&quot; a lot easier, and massively curb (or end) piracy as well.]]></description>
		<content:encoded><![CDATA[<p>I wonder if this will end up driving a greater number of game developers to move their content to online, hosted experiences, instead of downloadable apps. If technologies like WebGL and HTML5 offline storage can be made to run fast enough in browsers, game developers might be able to write games that run most of their logic locally on a user&#8217;s computer, but still require lots of frequent phoning-home to the game developer&#8217;s server.</p>
<p>It&#8217;d make &#8220;try-before-you-buy&#8221; a lot easier, and massively curb (or end) piracy as well.</p>
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