It’s Wednesday, the rent’s due and there’s already been plenty of news today. I can’t think of a better time to kick back and relax with some rad dance videos, including an epic celebration of “street dance” and an great montage of classic dance films.

Screen shot 2010-09-01 at 3.32.32 PM

It’s Wednesday, the rent’s due and there’s already been plenty of Apple-related news today. I can’t think of a better time to kick back and relax with some rad dance videos.

Dance It Up, created by the Dawson Brothers, is ostensibly a viral promotion for the latest Groove Armada single History, off the Black Light album. But in reality, it is a celebration of how awesome street dance is. Sort of.

This video is great, no lie, but here are the three reasons I am featuring it:

1) It has been online for a week and only has about 33,000 views. I believe this to be criminally unfair.

2) The YouTube description is pitch perfect:

Groove Armada’s people asked us to make a thirty second viral advert for their new album. But we got carried away and ended up making a street dance film instead. We f*cking love street dance.

 We hope you like it, but above all… we hope Groove Armada’s accounts department will still pay us.

3) If I write about it here, it might get me to stop IMing it to everyone I know.

Oh, perhaps you’re in the market for some more traditional dance moves? Spreading around today is Dancing at the Movies, which includes dance sequences from a wide array of movies, featuring everyone from Fred Astaire to John Travolta to Patrick Swayze to those kids from Step Up 2.

Forgive its strange Jamie Lee Curtis fixation, and enjoy!

Related GigaOm Pro Content (subscription required): The State of Social TV

You’re subscribed! If you like, you can update your settings

  1. Okay worth the time. You know that part where she lays on the ground, then rolls over and loses her hat? I can do that. No kidding.

    1. Liz Shannon Miller nalts Thursday, September 2, 2010

      Big talk, Nalts. We might just need to have a dance rumble at NewTeeVee Live.

  2. Dude if you think that’s good you need to get out more. My 6 year old could out dance her.

    1. Liz Shannon Miller Craig Thursday, September 2, 2010

      Craig, you have clearly understood the irony of this video. It hasn’t gone over your head at all.

  3. Hmmm. Being 46 years old and not being part of the club scene since practically ’85 (and having never been a street dancer), I guess I possibly unable to see the humor here. The ballet dancers aren’t ballet dancers … or are some of the worst I’ve seen. The street dancer is horrible. Now I can see where she is trying to be horrible, but, call me old fashioned, it is only really funny when you know the person can really dance but then comically shows s/he can’t. I really hope Groove Armada didn’t fork over more than $5 for this.

    But to each their own. Just because I didn’t even smile (to say nothing about laugh) during the entire clip is just me. If you, Liz, thought this was brilliant, then for you it is. Thanks for sharing something that you thought was funny.

    I did likewise recently when seeing a movie review by Spill.com. There’s a link to it.


    I laughed out loud and even had to get up and walk off my laughter. I sent it to all my friends and some family members. Only one replied back that he also found it really funny. Others didn’t get the joke. Sometimes you hit and sometimes you don’t. :-)

Comments have been disabled for this post