Today on the Net: Paul Lee is taking over ABC Entertainment Group for Steve McPherson, Comcast expects advertising revenues to rise to $10 billion from $2 billion with the NBCU deal and Old Spice saw its sales rise 107 percent due to its YouTube campaign

Lee Takes Over As President Of ABC Entertainment Group; ABC Family President Paul Lee will take over as president of ABC Entertainment Group for Steve McPherson, who resigned. (Deadline Hollywood)

Comcast’s Burke: ‘With NBC, Our Ad Business Will Be Worth $10 Billion’; advertising is only a $2 billion business for the cable operator annually, but that will change, as Comcast expects the NBCU deal to result in roughly $10 billion in advertising revenue. (paidContent)

Old Spice Sales Double With YouTube Campaign; body wash sales have increased 107% in the past month in part thanks to that social media marketing campaign. (Mashable)

‘Social TV’ Startup Philo Announces Funding, Apps; the privately held company’s investors include North Bridge Venture Partners, DFJ Gotham Ventures, ENIAC Ventures and television producer Stephen Lambert. (Multichannel News)

Virgin Media Posts Record Growth, TiVo Box Coming Q4; Virgin Media added a net total of 9,100 new households to its cable subscription base, with revenue growing 7 percent to £964 million. (paidContent)

Turner Sports To Drive 3-D Coverage At PGA Championship; the cable rights-holder to the 92nd PGA championship will make the 3-D coverage available to Bright House Networks, Cablevision, Comcast, Cox, DirecTV and Time Warner Cable. (Multichannel News)

Online Video Use Set to Soar; by 2014, the number of U.S. online video viewers will represent 77 percent of Internet users, or 193.1 million people, according to eMarketer’s forecasts. (AdWeek)

  1. [...]    0 Social TV is all the rage these days, with startups like Bazaar Labs and Philo pushing apps that allow Foursquare-like check in functionality and virtual rewards while letting [...]

  2. [...] social TV space is becoming increasingly crowded, with startups like Philo and GetGlue releasing apps that offer the same types of check-in functionality and virtual rewards. [...]

  3. [...] networks are beginning to experiment with social sharing through social TV apps like Miso, Philo and Tunerfish, which entice users to “check in” to their favorite programs and share [...]


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