6 Comments

Summary:

In order to deliver 2,430 live baseball games, Major League Baseball needed a robust network to ensure that all the news, highlights, statistics and high-definition video being sent out from stadiums could reach its customers. And it turned to Global Crossing to build that network.

mlb.tv 210x140

In order to deliver 2,430 live baseball games to its fans, Major League Baseball needed a robust network to ensure that all the news, highlights, statistics and high-definition video being sent out from stadiums across the country could reach its home office in New York, before being delivered out to MLB.tv customers and fans that wished to access that content. And it turned to Global Crossing to build and manage that network.

It’s important to note that Global Crossing is not providing content delivery network services that zip video from MLB servers to end users, but instead is enabling high-speed access and connectivity between the 30 Major League ballparks and its home office in New York. To do so, Global Crossing installed 155 Mbps fiber-optic access loops at each of the 30 ballparks hosting the league’s games, and a 2.5 Gbps access loop in New York connecting to Global Crossing’s network. Global Crossing has wrapped this network in an IP VPN service to enable high levels of reliability and security between MLB locations.

Rolling out these services wasn’t fast — according to Gary Breauninger, Global Crossing’s chief financial officer for North America and Worldwide Carrier Services, the project took between three months and five months to fully implement. However, because Global Crossing operates a common network throughout the country, Breauninger says it can offer guaranteed levels of service throughout the country, which might not have otherwise been available since the incumbents don’t operate in all MLB markets. In addition, Global Crossing’s IP-based MPLS network allows the provider to do certain levels of network management to ensure that voice and video traffic is delivered with low latency and packet loss.

What’s interesting is that in building this type of network, MLB is acting less like a media company or an enterprise customer and more like a network services provider. Due to the connectivity and service level agreements involved, the sports league is going above and beyond to ensure that all its games are delivered flawlessly.

Related content on GigaOM Pro: ESPN Leads the Way Over the Top, But Will Others Follow? (subscription required)

You’re subscribed! If you like, you can update your settings

  1. I think that this will be a huge leap for major league baseball

  2. Global Crossing in deal with MLB – The Associated Press | Free Baseball Videos Thursday, July 8, 2010

    [...] at all 30 Major League Baseball stadiums and the MLB.com servers in New York City. …Global Crossing Scores MLB Live Streaming DealNewTeeVee (blog)Global Crossing announces partnership with MLB.comTrading Markets (press [...]

  3. Major League Baseball Coming To Smartphones, PCs – InformationWeek | Free Baseball Videos Thursday, July 8, 2010

    [...] official site of Major League Baseball. …Global Crossing in deal with MLBThe Associated PressGlobal Crossing Scores MLB Live Streaming DealNewTeeVee (blog)Global Crossing announces partnership with MLB.comTrading Markets (press release)PR [...]

  4. Interesting…. from the company that went bankrupt after the dot com boom. I am sure all their former stock holders will appreciate the use of the network they paid for.

  5. Global Crossing hits home run with MLB.com – FierceTelecom | Free Baseball Videos Friday, July 9, 2010

    [...] gamesConnectedPlanet (blog)Trading Markets (press release) -PR Newswire (press release) -NewTeeVee (blog)all 77 news [...]

  6. Global Crossing hits home run with MLB.com – FierceTelecom – Read latest baseball news, shop for tickets and souvenirs – Baseball Sports Page Friday, July 9, 2010

    [...] gamesConnectedPlanet (blog)Trading Markets (press release) -PR Newswire (press release) -NewTeeVee (blog)all 79 news articles » No Related Post This entry was written by newsadmin, posted [...]

Comments have been disabled for this post