Summary:

Today on the Net: YouTube adds a vuvuzela button for World Cup fans who miss the horns while watching online videos, KickApps adds an application development suite for Facebook and licensing firm Rumblefish is pitching cheap music licenses for non-commercial use in YouTube videos.

YouTube Adds a Vuvuzela Button; if you watch the World Cup football matches on TV and you’re missing the loud vuvuzela noise when you’re watching YouTube videos, there’s a new button for you. (Google Operating System blog)

KickApps Launches Facebook App Development Suite; the KickApps App Studio now allows anyone, including non-programmers, to create rich media Facebook applications. (TechCrunch)

Rumblefish To Sell Tunes for YouTube Use; the company will sell songs from its catalog of artists for $1.99, with a license allowing the video creator to legally use the music in their video forever. (The Hollywood Reporter)

Shortform.tv Launches on the Web, iPad and iPhone; the startup allows viewers to surf through a variety of channels hosting a selection of short videos, which have been sorted and collected by both real-live human curators and aggregation software. (Mashable)

Media Execs Feeling Good About Digital Business; KPMG surveyed 81 CEOs and other top executives and found that 83 percent expect revenue gains from digital gear or services this year. (Multichannel News)

ScanScout Goes Fully Transparent; the company says it will now be fully transparent upfront with its advertisers about what sites their campaigns will run on. (MediaWeek)

TV Viewers Hungry For Interactive Apps, Ads; According to a recent survey, 89 percent of respondents expressed interest in using interactive TV applications on their home televisions, with 48 percent saying they are “very interested.” (Multichannel News)

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