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Summary:

Univision will be live streaming all 64 games of this year’s World Cup, as part of an its online sports push to coincide with the event. The…

Soccer
photo: Corbis

Univision will be live streaming all 64 games of this year’s World Cup, as part of an its online sports push to coincide with the event. The network is launching a new soccer-focused site, UnivisionFutbol.com, along with accompanying apps for the iPhone, iPad, Blackberry and Android. The site, which is already live, will feature stats, blog posts, videos and photos from the World Cup, along with free live streams of the games, which begin in June.

Univision doesn’t appear to have live-streamed any of the 2006 games, although in a release after the event it credited the World Cup for “record-breaking traffic” on Univision.com.

The network bought the exclusive Spanish-language broadcast rights to the 2010 and 2014 men’s World Cups, along with the 2007 and 2011 women’s World Cups, and the Confederations Cups from FIFA for $325 million four-and-a-half years ago.

ESPN (NYSE: DIS) owns the English-language rights to those tournaments. The company says it will live stream simulcasts of 54 of the World Cup games on ESPN3.com this year, although to access the site visitors must have internet service providers that have licensing deals with ESPN.

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