Comments on: Lessons in Phone Marketing, or Why the Nexus One Is Sucking Wind

By: tyrone

tyrone — Sat, 20 Nov 2010 19:31:07 +0000

what a balls-up!!! A fantastic fone and it sells nowt! Tv advertising is a must and national press advertising. Google of all people should know that everyone skips the ads on the net. That’s the beauty of it, u r not forced into watching it like u r with the tv.

By: The Killer Feature for Windows Phone 7? Marketing.

The Killer Feature for Windows Phone 7? Marketing. — Fri, 27 Aug 2010 15:36:16 +0000

[...] $100 million marketing campaign by Verizon and Motorola on last year’s original Droid handset and the utter lack of marketing dollars for Google’s own Nexus One. As the first phone with Google’s new Android 2.0 features and improved user interface, the Droid [...]

By: Apple and RIM Still Sucking Profits from the Smartphone Industry

Apple and RIM Still Sucking Profits from the Smartphone Industry — Mon, 09 Aug 2010 14:12:45 +0000

[...] makers as it’s one of the larger markets for high-end devices — the right tie-up, such as the one between Verizon and Motorola — can revive an aging handset maker, but carrier interference such as AT&T’s lock [...]

By: Android Saves Motorola Mobile Devices, Helps Boost Sales, Profits

Android Saves Motorola Mobile Devices, Helps Boost Sales, Profits — Thu, 29 Jul 2010 17:10:20 +0000

[...] however, else it risks repeating its RAZR complacency. For now, though, Droid is a winning play. The initial Droid sold an estimated million units in its first 74 days of availability and the Droid X quickly sold out. Motorola can thank Verizon as well as Google, because the largest [...]

By: With Android, Motorola Rides a RAZR Sharp Line of Success

With Android, Motorola Rides a RAZR Sharp Line of Success — Tue, 20 Jul 2010 18:18:48 +0000

[...] Indeed, Android has become the saving grace for Motorola, which until recently hasn’t had a “hit” device since the thin RAZR was introduced at the end of 2004. Until the November, 2009 release of Motorola’s Droid, the first Android 2.0 device, Motorola was slowly fading from the phone forefront as the company tried to replicate success of the original RAZR with minor tweaks. What a difference an operating system and ecosystem can make. Early estimates show that Motorola sold 250,000 Droid handsets in one week after launch, and well over a million in the first 74 days of sales. [...]

By: Why Carriers Still Hold the Key to Handset Sales

Why Carriers Still Hold the Key to Handset Sales — Sat, 03 Jul 2010 22:01:31 +0000

[...] Motorola Droid launch was an unqualified success, fueling Droid sales that outpaced the Nexus One by a factor of nine in its first 74 days on the market. The carrier’s aggressive “buy one, get one” promotion [...]

By: Droid X: One Phone to Meet Different Needs for Verizon, Motorola

Droid X: One Phone to Meet Different Needs for Verizon, Motorola — Wed, 23 Jun 2010 15:38:13 +0000

[...] from fleeing to rival AT&T. If sales numbers for the original Droid are any indication — an estimated 1 million in the first 74 days — Verizon’s Droid helped limit defectors seeking an iPhone. Indeed, in April, Verizon [...]

By: How to do a reverse phone number lookup in internet? | license plate lookup

How to do a reverse phone number lookup in internet? | license plate lookup — Fri, 21 May 2010 14:23:04 +0000

[...] Lessons in Phone Marketing, or Why the Nexus One Is Sucking Wind [...]

By: 4 Lessons Learned From Google’s Nexus One Store Closure

4 Lessons Learned From Google’s Nexus One Store Closure — Fri, 14 May 2010 18:35:53 +0000

[...] million ad campaign that Verizon sunk into the Motorola Droid launch and it’s easy to see why the Droid outsold the Nexus One by a factor of nine in the first 74 days it was [...]

By: Alex

Alex — Mon, 05 Apr 2010 16:59:09 +0000

Rob, you know the US isn't the end of the Tech-savvy world, right? How's the iPhone faring in China? India? Brazil? How is Apple going to play its cards to get into those markets?

Android has the advantage that it can be put on any maker's handset, from the top of the range (like the EVO 4G) right down to barely-smart phones that will sell millions of units in China, India, Indonesia, Brazil.

If Android handsets start selling tens of millions in India, Brazil, China and Indonesia, surely you won't say that it's been a failure, will you?