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	<title>Comments on: Zynga Gets Unfairly Slammed Over Haiti Donations</title>
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		<title>By: Zynga Will No Longer Take A Cut Of Charitable Donations : startupblock.com</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-514369</link>
		<dc:creator><![CDATA[Zynga Will No Longer Take A Cut Of Charitable Donations : startupblock.com]]></dc:creator>
		<pubDate>Wed, 17 Nov 2010 02:44:28 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-514369</guid>
		<description><![CDATA[[...] heartstrings over issues like the Haiti earthquake, and then keeping part of the money. Much of the criticism was over how the details were messaged. And others have defended the program since [...]]]></description>
		<content:encoded><![CDATA[<p>[...] heartstrings over issues like the Haiti earthquake, and then keeping part of the money. Much of the criticism was over how the details were messaged. And others have defended the program since [...]</p>
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		<title>By: Zynga, su perro, Haití y Facebook &#124; ALSD.es</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242907</link>
		<dc:creator><![CDATA[Zynga, su perro, Haití y Facebook &#124; ALSD.es]]></dc:creator>
		<pubDate>Mon, 15 Mar 2010 16:07:07 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242907</guid>
		<description><![CDATA[&lt;p&gt;[...] De hecho, el Twitter de la compañía lleva ya algún tiempo respondiendo, internauta por internauta, a todos aquellos que redifundieron y siguen redifundiendo la polémica información. En todo caso, en GigaOM cuentan la historia con mucha más gracia. [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] De hecho, el Twitter de la compañía lleva ya algún tiempo respondiendo, internauta por internauta, a todos aquellos que redifundieron y siguen redifundiendo la polémica información. En todo caso, en GigaOM cuentan la historia con mucha más gracia. [...]</p>
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		<title>By: Fug Zynga</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242906</link>
		<dc:creator><![CDATA[Fug Zynga]]></dc:creator>
		<pubDate>Fri, 05 Mar 2010 23:09:55 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242906</guid>
		<description><![CDATA[&lt;p&gt;middle fingers up.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>middle fingers up.</p>
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		<title>By: Mathew Ingram</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242905</link>
		<dc:creator><![CDATA[Mathew Ingram]]></dc:creator>
		<pubDate>Fri, 05 Mar 2010 18:57:21 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242905</guid>
		<description><![CDATA[&lt;p&gt;Thanks for the comment, Chico.  I think there&#039;s no question that Zynga could probably have communicated things a little more clearly.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Thanks for the comment, Chico.  I think there&#8217;s no question that Zynga could probably have communicated things a little more clearly.</p>
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		<title>By: Chico</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242904</link>
		<dc:creator><![CDATA[Chico]]></dc:creator>
		<pubDate>Fri, 05 Mar 2010 14:24:06 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242904</guid>
		<description><![CDATA[&lt;p&gt;What no one seems to say is that, despite bad journalism and social media snow-ball effect, Zynga didn&#039;t clarify from the start that these were separate actions, and for a while there, it seems to me, they played along.&lt;/p&gt;

&lt;p&gt;If there&#039;s anything you guys keep writing is that you have to be honest and be ready to suffer the consequences of free and fluid information and speech. Well, here is one example where twittering isn&#039;t enough to comunicate, especially at this point.&lt;/p&gt;

&lt;p&gt;And by the way, Folha blurs it all because it was a blured situation, and Zynga let it be blured.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>What no one seems to say is that, despite bad journalism and social media snow-ball effect, Zynga didn&#8217;t clarify from the start that these were separate actions, and for a while there, it seems to me, they played along.</p>
<p>If there&#8217;s anything you guys keep writing is that you have to be honest and be ready to suffer the consequences of free and fluid information and speech. Well, here is one example where twittering isn&#8217;t enough to comunicate, especially at this point.</p>
<p>And by the way, Folha blurs it all because it was a blured situation, and Zynga let it be blured.</p>
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		<title>By: Jennifer</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242903</link>
		<dc:creator><![CDATA[Jennifer]]></dc:creator>
		<pubDate>Fri, 05 Mar 2010 10:06:47 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242903</guid>
		<description><![CDATA[&lt;p&gt;Its always a misunderstanding.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Its always a misunderstanding.</p>
]]></content:encoded>
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		<title>By: John</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242902</link>
		<dc:creator><![CDATA[John]]></dc:creator>
		<pubDate>Fri, 05 Mar 2010 05:51:37 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242902</guid>
		<description><![CDATA[&lt;p&gt;As usual, only about 25% of donations are used/sent over. The large AID orgs are slow bureaucratic machines where the money slow trickles down. What they need to show is evidence of what they spend it on.&lt;/p&gt;

&lt;p&gt;Look at Africa...still the same after many years.&lt;/p&gt;

&lt;p&gt;It is better to invest in entrepreneurs in developing countries, who are building community projects via tech, farming etc.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>As usual, only about 25% of donations are used/sent over. The large AID orgs are slow bureaucratic machines where the money slow trickles down. What they need to show is evidence of what they spend it on.</p>
<p>Look at Africa&#8230;still the same after many years.</p>
<p>It is better to invest in entrepreneurs in developing countries, who are building community projects via tech, farming etc.</p>
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		<title>By: Mathew Ingram</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242901</link>
		<dc:creator><![CDATA[Mathew Ingram]]></dc:creator>
		<pubDate>Fri, 05 Mar 2010 04:13:39 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242901</guid>
		<description><![CDATA[&lt;p&gt;Thanks to everyone for their comments, both here and on Twitter.  I gave the headline some more thought, and I decided that it wasn&#039;t as complete as it could have been -- so I changed it.&lt;/p&gt;

&lt;p&gt;A good headline should draw readers, but it should also tell people what the post is about, and mine didn&#039;t really do that as completely as it could have. Thanks again for the input.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Thanks to everyone for their comments, both here and on Twitter.  I gave the headline some more thought, and I decided that it wasn&#8217;t as complete as it could have been &#8212; so I changed it.</p>
<p>A good headline should draw readers, but it should also tell people what the post is about, and mine didn&#8217;t really do that as completely as it could have. Thanks again for the input.</p>
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		<title>By: Charles</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242900</link>
		<dc:creator><![CDATA[Charles]]></dc:creator>
		<pubDate>Fri, 05 Mar 2010 04:03:43 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242900</guid>
		<description><![CDATA[&lt;p&gt;The title is objectively the truth. They are getting slammed. It takes a little deciphering to figure out if the slamming is warranted or not. By the end of your post it seemed that the slam was largely unwarranted.&lt;/p&gt;

&lt;p&gt;So, in the end, I agree with the others, if indeed they are getting unfairly slammed then the title would have been better as Jason suggested.&lt;/p&gt;

&lt;p&gt;It would be even better if you stated it outright in the post if that&#039;s what you think. It really took me a bit to try and figure out whether it was unfair or not. Don&#039;t make us think! God forbid you give us the information and we have to make up our own mind - that&#039;s some old fangled notion of journalism.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>The title is objectively the truth. They are getting slammed. It takes a little deciphering to figure out if the slamming is warranted or not. By the end of your post it seemed that the slam was largely unwarranted.</p>
<p>So, in the end, I agree with the others, if indeed they are getting unfairly slammed then the title would have been better as Jason suggested.</p>
<p>It would be even better if you stated it outright in the post if that&#8217;s what you think. It really took me a bit to try and figure out whether it was unfair or not. Don&#8217;t make us think! God forbid you give us the information and we have to make up our own mind &#8211; that&#8217;s some old fangled notion of journalism.</p>
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		<title>By: Andy Sternberg</title>
		<link>http://gigaom.com/2010/03/04/zynga-haiti-donations/#comment-242899</link>
		<dc:creator><![CDATA[Andy Sternberg]]></dc:creator>
		<pubDate>Fri, 05 Mar 2010 02:48:23 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=103585#comment-242899</guid>
		<description><![CDATA[&lt;p&gt;Personally I was turned off by Zynga&#039;s Haiti campaign before I finished reading the first paragraph of the &lt;a href=&quot;http://www.forbes.com/feeds/businesswire/2010/01/14/businesswire134027518.html&quot; rel=&quot;nofollow&quot;&gt;Press Release&lt;/a&gt; that hit the wires 48 hours after the January 12th earthquake:&lt;/p&gt;

&lt;blockquote&gt;Starting tonight, Zynga (www.zynga.com) will run a special relief campaign in three of its top games that reach over 40 million users daily.&lt;/blockquote&gt;

&lt;p&gt;It seemed to me that this blatantly took advantage of PR Newswire and others&#039; &lt;a href=&quot;http://www.thestreet.com/story/10660933/1/pr-newswire-waives-distribution-fees-for-haiti-earthquake-related-news-releases.html&quot; rel=&quot;nofollow&quot;&gt;waiving&lt;/a&gt; of distribution fees for Haiti earthquake-related news.&lt;/p&gt;

&lt;p&gt;I was speculating but I&#039;ve always been skeptical of such campaigns by hard-to-trust startups. I was impressed by Zynga&#039;s earlier partnership with the World food Programme over the holidays but hadn&#039;t seen any mention of its results.&lt;/p&gt;

&lt;p&gt;You can&#039;t be too transparent when acting in the wake of any disaster. While Zynga made no mistake in clearly mentioning it&#039;s user base (both daily and monthly) the press release -- especially if it was distributed gratis -- should have elaborated on Zynga&#039;s existing relationship with WFP to avoid any fingerpointing / confusion.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Personally I was turned off by Zynga&#8217;s Haiti campaign before I finished reading the first paragraph of the <a href="http://www.forbes.com/feeds/businesswire/2010/01/14/businesswire134027518.html" rel="nofollow">Press Release</a> that hit the wires 48 hours after the January 12th earthquake:</p>
<blockquote><p>Starting tonight, Zynga (www.zynga.com) will run a special relief campaign in three of its top games that reach over 40 million users daily.</p></blockquote>
<p>It seemed to me that this blatantly took advantage of PR Newswire and others&#8217; <a href="http://www.thestreet.com/story/10660933/1/pr-newswire-waives-distribution-fees-for-haiti-earthquake-related-news-releases.html" rel="nofollow">waiving</a> of distribution fees for Haiti earthquake-related news.</p>
<p>I was speculating but I&#8217;ve always been skeptical of such campaigns by hard-to-trust startups. I was impressed by Zynga&#8217;s earlier partnership with the World food Programme over the holidays but hadn&#8217;t seen any mention of its results.</p>
<p>You can&#8217;t be too transparent when acting in the wake of any disaster. While Zynga made no mistake in clearly mentioning it&#8217;s user base (both daily and monthly) the press release &#8212; especially if it was distributed gratis &#8212; should have elaborated on Zynga&#8217;s existing relationship with WFP to avoid any fingerpointing / confusion.</p>
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