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Summary:

Barbie today got two new careers, and in one she’s a computer engineer! That’s right, coders of the world can now count Mattel’s best-selling toy among their ranks. But my question is, does Barbie use a Mac or a PC?

There’s not a lot to say about this, but Barbie today got two new careers, and in one she’s a computer engineer! That’s right, coders of the world can now count Mattel’s best-selling toy among their ranks. Sorry, systems administrators!

Barbie’s new role was chosen through a contest Mattel created this year that let consumers pick what Barbie’s next job would be. Computer Engineer Barbie won the popular vote, while girls selected news anchor as Barbie doll’s next career (what’s wrong with blogger, girls?). Computer Engineer Barbie will go on sale sometime this winter. That’s a binary code patterned T-shirt she’s wearing, and a smartphone, Bluetooth headset and laptop bag she’s toting. But my question is, does Barbie use a Mac or a PC?

By Stacey Higginbotham

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  1. Is this the same Barbie who said, “Math is hard!” when you pulled her string?

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  2. You did it. You graduated with Computer Science. Way to go barbie. What will you specialize in?

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    1. Yup, it’s a generic “profession”, and she’s actually wearing and toting the same gear and accessories I do ( my glasses aren’t pink), but I’m still gonna view this as a good thing. I would have voted for lion tamer.

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  3. I don’t think she’s necessarily a coder. Computer engineer could mean many things. I think she’ll go into networking!

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  4. [...] que una noticia me tomó por sorpresa: la muñeca Barbie de Mattel tiene una nueva profesión y es la de Computer Engineer. Esa fue la profesión que escogieron los que votaron por elegirla dejando en segundo lugar a la [...]

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  5. Looks like a Dell netbook to me …

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  6. Hmmmm – I voted for ‘Pole Dancer’!

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  7. Oh pleeease. “Mac or PC”. Gimme a break. The intellectual level that THAT conversation always levels up to is really not something you should try to associate with the positive image barbie is conveying.

    Computer Engineering in the vast majority of Universities maintains attendance levels of a stifling all-time low for women. What Mattel is doing will either be a good enforcement, or will have no measurable impact.

    But don’t wade in that silly corporate baloney of “Which Computer Manufacturer Rip-Off is the best Rip-Off.” Comp. Sci doesn’t concern itself with that, because by the time they’re done, that argument is left in the dust.

    Ps. She looks hawt ;>

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  8. Well, not sure if all that pink will get her taken seriously by the code jockeys, so maybe straight to middle management for her?

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  9. A computer engineer and a computer scientist are very different things….

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  10. What no starbucks coffee in her hands? No horn rimmed glasses wearing nerds drooling over a girl who knows that TCP/IP has nothing to do with the powder room?

    Still, this is an impressive move, and a sign of the times and future.

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  11. Ermm what kinds smartphone is that in her right hand?

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  12. Pretty sure her shirt says Barbie repeatedly in ASCII.

    I think a witty game t-shirt and good jeans would have been more appropriate, but meh. I’ll take graphic designer barbie, too. Certainly never dressed like that as a network engineer :)

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  13. Much cooler if it uses both MAC and PC. :)

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  14. [...] Coders Get a New Colleague Barbie – Gigaom.com   1   a, barbie, coders, colleague, get, new   No Comments » [...]

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  15. [...] Coders Get a New Colleague – Barbie (gigaom.com) [...]

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  16. I am going with networking to, after all us networking people have so few positive roll models. I think she has her CCNP and working hard on her CCIE

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  17. Everyone knows that Barbie will to rollin with a PC with Debian installed on it.

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  18. [...] New from Mattel, it’s Computer Software Engineer Barbie! [...]

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  19. [...] Coders Get a New Colleague – Barbie (gigaom.com)(Cross-posted @ TechWag )Posted Under : Just for fun Tags education technology idea fun toys barbie women in tech Share this article: Permalink TrackBack No one has commented yet! Be the first one to comment! Your comment is awaiting moderation! Post Comment [...]

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  20. Linux.

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  21. “But my question is, does Barbie use a Mac or a PC?”… Brilliant! lmao!

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  22. I think she is too air headed to understand anything but a Mac. I wouldn’t want her to make me a website it would probably be a sea of pink. LOL

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