Great production value, a cinematic style and leggy brunettes in short skirts go a long way in the online video world, and Sony/Crackle’s The Bannen Way has been taking those elements to the limit over the last six weeks.
From its early debut on Dec. 29 to its official Jan. 6 premiere to today, the web series has racked up over 8.4 million streams, surpassing Angel of Death‘s already impressive 4.7 million views and making it the site’s fastest-growing web series to date.
An episode-by-episode breakdown of that 8.4 million unfortunately wasn’t available, but it’s an impressive achievement for the destination site. Because the notable thing about those numbers is that Bannen Way‘s star power (always an easy getter of views) pales in comparison to Angel of Death, which starred Quentin Tarantino muse Zoe Bell and was written by Eisner-winning comic book writer Ed Brubaker. Michael Ironside, no matter how great he was in Starship Troopers, simply can’t compete with that. Bannen Way‘s triumph might be down to the show’s strong positive buzz, or the continued steady increase in web video audience.
The Bannen Way‘s 16-episode run concluded at the end of January, and the series will go offline when the series becomes available for sale on DVD. It’s currently for sale as a 1-Click download on Amazon VOD. Amazon customers will be also able to rent it starting Feb. 22.