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Summary:

With Tom Hanks, Will Ferrell, Beck, Steve Carell and Neil Young, Conan O’Brien had a star-studded lineup for the final episode of his show last Friday, and the Twittersphere thanked him by making the Tonight Show the most-twittered show of last week, according to new data […]

With Tom Hanks, Will Ferrell, Beck, Steve Carell and Neil Young, Conan O’Brien had a star-studded lineup for the final episode of his show last Friday, and the Twittersphere thanked him by making the Tonight Show the most-twittered show of last week, according to new data from Trendrr. All in all, O’Brien was able to gather 234,159 tweets during the week, with a peek of 90,670 on Saturday.

Glee seemed to benefit from its Golden Globe win, getting a total of 175,764 tweets last week, with a peak of 63,670 on the post-Globe Monday. Yes, Gleeks, that’s once again more tweets than American Idol, which only caused 117,898 status updates last week. Fourth was Jersey Shore with 101,547 tweets, followed by Oprah with 59,152 tweets.

Another topic dominating Twitter was the devastating earthquake in Haiti, which prompted a total of 1,770,464 posts last week. Much of it was due to the horrible pictures of destruction coming out of Port-au-Prince, but the topic actually peaked on Friday with 79,743 an hour, compared to an hourly average of 10,575 tweets during the rest of the week, when pop stars and Hollywood heavyweights performed their Hope For Haiti Now telethon to raise money for the victims of the earthquake.


The weekly top five most twittered shows is put together from an analysis of tweets matching the exact names of 63 television programs. Trendrr looks at the source data to check that at least 95 percent of the tweets are related to the show. For more metrics surrounding your favorite show, go to www.trendrr.com and put the name of the show into the search tab.

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  1. Justa Notherguy Tuesday, January 26, 2010

    For those of you who are too young to recall – or who weren’t particularly interested, at the time – it might help to get some background on the whole Leno v. Letterman story. Read all about how Jay Leno acquired The Tonight Show hosting gig, way back in 1993.
    .
    http://bit.ly/6FjAQq (article from NY Times; 1994)

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